Manila,
Philippines — PLDT Enterprise is strengthening AI adoption within the PLDT
Group with the launch of Ellie, an internal AI-powered digital assistant
designed to boost productivity, collaboration, and operational
efficiency—enabling faster and more responsive customer engagement.
Short for
Enablement and Intelligence Engine, Ellie reflects PLDT Enterprise’s commitment
to embedding AI into daily workflows. Accessible via Microsoft Teams, the
platform provides teams with quick access to product information, sales
materials, and a centralized, searchable knowledge base—helping employees work
more efficiently and focus on higher-value activities.
“Championing AI
within our own workplace allows us to lead by example as we transform into a
TechCo - demonstrating how AI can enhance productivity and deliver more
responsive outcomes for our customers” said Blums Pineda, Senior Vice President
and Head of Enterprise Business Group and PLDT Group AI Business Lead.
Through Ellie,
employees can easily access product bulletins across PLDT Enterprise’s
portfolio of solutions - from fixed and wireless to ICT - along with
ready-to-use materials such as sales decks and client proposals. The
platform also serves as a centralized, searchable knowledge base that
enables teams to quickly find the information and stay aligned when engaging
clients.
By consolidating
key insights into a single interface, Ellie supports faster decision-making,
smarter client engagement, and a more future-ready, AI-enabled workplace.
“Ellie reflects
how we are approaching AI as a practical tool for everyday work - not just a
future concept, but something our teams can use now to work smarter and respond
more effectively to client needs,” said Nico Alcoseba, First Vice President and
Head of Enterprise Product Management and Innovations at PLDT Enterprise. “As
we continue to evolve the platform, our focus is on ensuring it delivers real
value across the organization by supporting faster decision-making, better
collaboration, and more impactful outcomes.”
Driving
Digital Transformation from Within
The introduction
of Ellie reflects PLDT Enterprise’s belief that organizations must embrace
digital transformation internally to fully deliver its value to customers.
As the larger
PLDT organization continues to advance AI initiatives, Ellie contributes
to building a future-ready, AI-enabled workplace—one that leverages
technology not only to support clients, but also to transform the way its own
teams collaborate and innovate.
Learn more about PLDT
Enterprise’s solutions, visit https://bit.ly/pldtenterprise-ellie-ai-tool-pr.
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