Saturday, March 30, 2019

As it celebrates the success of its 165 years, Tanduay Distillers, Inc. (TDI) looks to the future by doing its share in protecting the earths resources. TDI President and Chief Operating Officer Lucio Bong Tan, Jr. sees the company continuing the green initiatives it started years back and looking for ways to make its operations even more environmentally friendly.

We always strive to find a healthy balance between environmental development and operational efficiency. We have realized this long ago in Tanduay, we never stopped in looking for better ways to ensure we do our part for the sake of the environment to ensure the future of our business, he said.
According to Tan Jr., stakeholders do not only demand strong business performance, but for business organizations to champion socially and environmentally sustainable as well as responsible business practices.

Sustainability should be part of the company’s corporate DNA, he said, emphasizing how the transformation to a zero-waste facility of TDI’s distillery in Batangas has provided greater value for business over the years.

“Businesses need to level up our game in making environmentally sound decisions in our operations. As a result of transferring into sustainable business practices, we were able to derive, direct and indirect values, that improved our processes and our relationships to our stakeholders,” he added.
Under Tan, Jr., TDI has taken on various green initiatives through its award-winning distillery, Absolut Distillers, Inc. (ADI), in Lian, Batangas. These include the following: the establishment of a bioethanol facility with an expected production volume of 3 million liters per month; the operation of a 2.04-megawatt solar power plant; initiating an orga-ponics operation where it makes use of its distillery effluent (slop) as the main fertilizer of its plants; registering in the Anaerobic Digester Project of the Clean Development Mechanism (CDM) Project of the 1997 Kyoto Protocol (a UN-sponsored program that aims to reduce harmful gas emissions into the

These initiatives were recognized by various environmental organizations. In 2011, it received the International Green Apple Environment Award from the Green Organisation at the British House of Commons in London, England. ADI was cited for viewing their waste products as commodities." The distillery operation of TDI has, likewise, been lauded and has received multiple awards from the Department of Environment and Natural Resources (DENR). I

As a company that operates a manufacturing plant, we are very much aware of the role we play in making sure that the products we make should not be to the detriment of the resources we use. We want our operations to be environmentally sustainable not just for our own benefit, but for the good of the community and people we serve," Tan Jr. concluded.

Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, gears up for the peak of the biggest online summer sale, the Shopee 4.4 Summer Bazaar, on April 4. On the day, users can save big with up to 90% off leading brands and partners, including Maybelline, Dove, Surf, Realme, Huawei, Pedigree, Hanford, and Seaoil. Exciting prizes await users including a sponsored trip to El Nido for four from AirSWIFT. In addition, from April 3 to 5, users can look forward to the P&G x Shopee Super Brand Day, offering up to 30% off leading P&G hair care brands including Pantene,
Head & Shoulders, and Rejoice.

Ruoshan Tao, Head of Marketing, Shopee Philippines, said “Shopee 4.4 Summer Bazaar has been a massive success so far as our Filipino users welcome the festive summer season. We have lined up even greater cost-savings for the finale on April 4, with massive promotions from leading brands and partners. We are also excited to present the P&G x Shopee Super Brand Day from April 3 to 5, which will offer users unbeatable deals on exciting new hair care products from P&G as they prepare for the summer ahead.”

A sponsored trip to El Nido by AirSWIFT

Users can also participate in the Shopee Human Flatlay social media contest, where users can win four round-trip tickets to El Nido care of AirSWIFT, and pocket money of ₱44,000 cash. To qualify for the contest, users should submit creative photos of their group doing a human flatlay featuring summer products found on Shopee from now until April 4. They must post the photos on Facebook and Instagram with the hashtags #ShopeeHumanFlatlay and #FlyAirSWIFT. The winner will be chosen and announced on April 6 on Shopee’s social media pages. 

Score unbeatable deals from leading brands and partners   

Leading local and international brands including Maybelline, Dove, Surf, Realme, Huawei, Pedigree, Hanford, Seaoil, and more are offering exclusive discounts of up to 90% off till the finale of Shopee 4.4 Summer Bazaar. Highlights on April 4 include:
Hanford: Up to 20% off storewide, and special ₱44 deals
Pedigree: Up to 25% off premium pet food for cats and dogs
Maybelline: Up to 50% off on Maybelline favorites including the Maybelline Powder Matte Lipsticks and Creamy Matte Lipsticks

In addition, a wide range of industry partners will also offer various exclusive perks specially for Shopee 4.4 Summer Bazaar, including:
Jamba Juice: Until April 7, Shopee users can flash their Shopee app at selected Jamba Juice stores to get an exclusive discount on any of their four Jamba Juice Best Blend Favorites. 
MVP Rewards: Until April 4, Shopee users can also get an exclusive ₱100 discount from MVP Rewards by using the code MVPREWARDS44 upon checkout. 


Until April 4, users can also stand a chance to win an iPhone XS Max by spending at least ₱50 on prepaid mobile load and data on Shopee. 

Enjoy exclusive hair care deals at P&G x Shopee Super Brand Day from April 3 to 5

Adding to the summer excitement, Shopee will partner P&G to launch the P&G x Shopee Super Brand Day across the region. In the Philippines from April 3 to 5, Shopee users can enjoy up to 35% off across P&G’s leading hair care brands including Pantene, Head & Shoulders, and Rejoice to address their scalp and hair concerns. In the Philippines, the most common hair concerns are hair fragrances and dandruff, which is why P&G will also be launching the Rejoice Perfume 2.0 and Head & Shoulders Subzero lines exclusively during the P&G x Shopee Super Brand Day to cater to the hair needs of Filipinos. Moreover, the two top spenders per day of the P&G x Shopee Super Brand Day will each get one of these amazing prizes, a Samsung Galaxy S10+, a Dyson Supersonic Hairdryer, or an iPhone XS Max.

Shop the P&G x Shopee Super Brand Day:
For more information about Shopee 4.4 Summer Bazaar, visit
Download the Shopee app for free via the App Store or Google Play.

As part of a series of innovations designed to improve customer malling experience, SM Supermalls raises the bar in customer service with the introduction of SAM, the country’s first-ever in-mall smart robot – launched at SM Megamall last March 28.

SAM is an artificial intelligent (AI) humanoid robot programmed to deliver a smoother, more personalized and efficient interaction with customers.

“Innovation is what SM strives for in providing better customer service to all and we are proud to introduce our latest innovation yet,” said Steven Tan, SM Supermalls COO. “SAM is easy to approach and has answers to almost everything SM mall related, making shopping more seamless and fun for our customers.”

Now at SM Megamall and coming soon to other SM malls, SAM is designed to help with directions and provide mall information about the latest deals, promos and events. Equipped with an advanced face recognition technology, it can also make personalized greetings to customers once they enter the mall. Customers can also chat with SAM through the SM Supermalls Facebook page. It serves as a 24/7 online concierge that can provide information like branch locations, mall schedules and promos, to name a few.

SAM was created in partnership with the Cal-Comp Technology (Philippines), which is a leading provider of electronic and original design manufacturing services. 

Next time you visit SM Megamall, drop by Mega Atrium, Mega Fashion Hall, or Bank Drive and say hi to SAM for a more fun, convenient, and exciting malling experience!

For more information, visit SM Supermalls’ official website at, or its Facebook, Twitter and Instagram accounts: @smsupermalls.

Friday, March 29, 2019

In a gathering filled with brilliance and breakthroughs, OPPO officially launched the new F11 and F11 Pro on March 27 in a star-studded event at the World Trade Center in Pasay City.

Successfully establishing the F series as the Selfie Expert, the F11 series showcases the upgrade from selfies to brilliant portraits by featuring a 48MP image sensor. This innovation will provide users with an unprecedented night photography experience. Software and hardware upgrades combine to improve battery life, gaming performance, and user experience. In addition, the F11 Pro boasts an uninterrupted full screen display made possible by a hidden front camera module.

Shining alongside the F11 Pro are the official ambassadors of the F11 Series: Issa Pressman, Laureen Uy, Marga Bermudez, Rosenthal Tee, Luke Landrigan, and Magic Liwanag. Selected with utmost criteria, these individuals’ unique stories embody what the F11 Series stands for: the ability to shine in the dark, no matter the circumstance.

“With every launch, OPPO ensures that we put to heart the needs of our Filipino market. Every innovation is made to uplift the consumer experience and that is what we have made with the F11 Series. Through the shift in focus from selfie expert to brilliant portraits, we provide our users the opportunity to shine in the dark, to tell their untold stories through stunning portraits, and ultimately inspire others. That is what OPPO is all about,” shared Jane Wan, Vice President of Marketing for OPPO Philippines.

The guests were given an exclusive opportunity to experience the F11 Pro and all its powerful features in the experiential area.

From Selfie Expert to Brilliant Portrait

OPPO has worked for years to advance the field of selfie photography, and through the F11 series has
taken the next step to propel users to capturing brilliant portraits. The F11 series is equipped with a 48 MP image sensor and F1.79 large aperture together with a 6P lens, the camera can sense more light when shooting in low light conditions, ensuring more details are captured. When capturing a night portrait, the included Tetracell technology analyzes and combines data from four adjacent pixels to achieve the equivalent of a single 1.6μm pixel. Twice the number of photosensitive pixels improves light sensitivity and allows users to capture clearer night portraits.

The F11 series also employs Ultra Night Mode and Dazzle Color Mode technologies. These technologies leverage AI and multi-frame noise reduction to achieve less noise, handheld stabilization, highlight suppression, and enhanced dynamic range. These all combine to enable users to capture levels of brightness and detail that normally exceed the limits of the human eye. When capturing a night portrait, the F11 series automatically distinguishes between a human face and the background, ensuring the human is the focus of the scene.

The F11 series not only captures excellent portraits with its rear camera, but also continues the “Selfie
Expert” tradition of the F-series. Selfies taken with the F11 series are as natural and beautiful as ever.

A New Design Experience: From Trend to Art
OPPO advocates an aesthetic of "natural creation" and has captured the beauty of nature in the F11 Pro via breakthroughs in both materials and workmanship. OPPO is also the first smartphone manufacturer to create the first triple-color gradient design, Thunder Black. This unique design blends red and blue into classic black, akin to a meteor streaking across the night sky. OPPO also created a unique double-color gradient design, Aurora Green, which draws inspiration from vibrant blue oceans interwoven with lush green continents.

The F11 Pro comes equipped with a 6.5-inch full HD+ screen, featuring an aspect ratio of 19.5:9 and a screen-to-body ratio of 90.9%. In particular, the F11 Pro features a hidden front camera module to free up space for its full screen display. The motor on the front camera modules has been thoroughly tested to ensure it can operate 100 times usage per day for 6 years without fail, thus ensuring a positive user experience.

The F11 series features a much more elaborate design, retaining the experience-optimized crescent
design from the previous generation, but also adding a transparent, amber-colored hidden camera module. When the camera rises up, users are treated to a stunning visual experience.

All around Powerhouse with VOOC 3.0 and Hyper Boost Technology
The F11 series also succeeds in upgrading the overall user experience. First, the F11 series comes equipped with a 4,000mAh battery which is 500 mAh higher than the previous F series smartphone. The brand new VOOC 3.0 flash charging technology is further improved to shorten charging time by 20 minutes. This means the F11 series can be charged within 80 minutes. Now, VOOC has over 90,000,000 users around the world.

The F11 series also reduces power consumption through optimized hardware and software technology. The F11 series contains a low-power MTK P70 CPU and ram-equipped display. Through this, the F11 series achieves a longer battery life via faster charging technology, a larger-capacity battery, and lower power consumption.

With regards to gaming, OPPO has independently developed its own performance acceleration engine
called Hyper Boost, optimized for 11 popular mobile games, including PUBG and AOV. By optimizing the system resource mobilization plan, hardware resources can be utilized more effectively, resulting in faster game response, no disconnections, and no dropped frames. Meanwhile, OPPO has introduced two useful tools — Game Space and Game Assistant, providing gamers with a more immersive gaming experience.

The OPPO F11 Pro is also equipped with the new ColorOS 6 system, specially designed for full-screen smartphones. The innovative borderless design further increases ease of use. In addition, ColorOS 6 has multiple functions, including OPPO Cloud Service, Smart Assistant, and Gesture Navigation, allowing users to experience a smarter lifestyle.

Pre-order your own OPPO F11 Pro!
With the OPPO F11 Pro’s features, it surely is irresistible given its great price of P18,990. Pre-orders
starts on March 28 with a free rock space MUSE Bluetooth speaker which is worth P2,499 It will be
available for claiming at all OPPO stores and authorized dealers nationwide starting April 6, and it comes with a free screen warranty if claimed within the day.

We’re making it even more accessible through Home Credit, where customers can pre-order the F11 Pro at 0% interest, with 9 months and 12 months to pay. Customers can also avail the product at 0% interest and 12 months to pay with BDO and Metrobank credit cards as well.

The OPPO F11 Pro will also be available under Globe via Plan 1499 with no cash out, and Smart
exclusive Plan 1099. Head on to the nearest OPPO store and be one of the first to take brilliant portraits with the F11 Pro! For more information, please visit

Monday, March 25, 2019

Tanauan City, Batangas — March 25, 2019 — Ride to your own BeAT with the New Honda BeAT, which now comes with three new stripes design in nine exciting colors making a perfect ride for the young, fun, and hip generation.

“A different color variants and now, a new stripe street type of The New Honda BeAT makes the dull and hassle city commute a fun and colorful experience,” said Mr. Hervic Villa, Department Manager for Motorcycle Planning. “We, at Honda, are pleased with the release of the new model that embodies our drive in setting the trend for new products that appeal to the changing taste of Filipinos, especially among the younger generation.”

The New Honda BeAT comes with Combi-Brake System (CBS) that helps balance the front and rear wheel braking optimally, allowing ease of operation. It also has an Idling Stop System (ISS), atechnology that Honda originates which automatically turns off the engine after three seconds of being stationary and automatically turns on again once the throttle is twisted. This prevents fuel wastage and delivers the most enhanced, fuel-efficiency of up to 63 km/liter, so you can ride longer on the road.

Equipped with Programmed Fuel Injection or PGM-Fi, a fuel supply system which is capable of supplying the perfect amount of fuel and air, the New Honda BeAT gives efficient engine power with low emission. The hip scooter also has the following product features such as, ACG Starter System, CVT (Continuous Variable Transmission with V-Belt), secured Key Shutter, Enhanced Smart Power (eSP), Tubeless Tires, Park Brake Lock, and Side Stand switch.

For a comfortable and easy ride, the New Honda BeAT is engineered with a wider step floor, convenient 11-liter utility box, and Informative Semi-Digital Meter Panel with Eco-Indicator. In addition, its bigger headlight design is equipped with Automatic Headlight On (AHO) with multi-reflector for wider illumination, and an over-all modern and stylish look. 
With this, the New Honda BeAT makes a scooter fashionable and functional that is perfect for the young and hip generation.
For more information, visit their official website – or follow them on Facebook –

A record-breaker 40,000 crowd from all over the province of Bulacan and nearby places once again shaken this year’s Castaway Music Festival at SM Mall in this town.

It will be recalled that in 2018, at least 35,000 music fans partied to the tune of songs from The 1994 Filipino Alter-native Rock band Rivermaya, 1999 Filipino Pop Rock Band Orange and Lemons, as well as Urbandub and Ebe Dancel with their popular OPM renditions.

This year, the biggest music festival in SM City Baliwag featured star-studded performances by artists and band icon including Philippines’ premiere band, Side A; legendary rock band, True Faith; and soul band, Freestyle.

“It is with great joy that we continuously experience the outpouring success of Castaway Music Festival here in SM City Baliwag. The 40,000 attendees prove that love for OPM never fades and keeps getting bigger and bolder with the coming years. To keep up with this warm response, we commit to making every Castaway bigger and unforgettable for our shoppers” shares SM City Baliwag Mall Manager Arch. Andrew Cristobal.

The festival also coincides with Side A’s 33 breakthrough years in Music industry. The 1985 Filipino pop band, took back its audience to the 1980s as they sang some timeless hits that marked the band’s evolution throughout the years. “Forevermore,” Di bale nalang,” “So many questions,” “Tell Me,” were among the songs played, giving the audience a major nostalgia alongside Side A’s 3 decades of best music.

Along with the big names in the music industry, Castaway bring to life an unparalleled sound system, spectacular lights and stage effects all in one unique festival.

A 2018 Silver Awardee for Innovation in Entertainment Events at the prestigious Asia Pacific Stevie Award, Castaway Music Festival sets North Luzon by storm as it embarks 13 selected SM Supermalls all over the region including the biggest malls in Bulacan. The succeeding Music Festivals are slated in SM City Marilao on March 29 with Pinoy Rock Bands Up Dharma Down and Six Part Invention and SM City Valenzuela on April 6 with Michael Pangilinan and Callalily.

Castaway is one of the many exciting events to look forward this summer in SM Bulacan Malls. Apart from the music festival, SM Center Pulilan is holding the biggest battle of the bands competition with Eliminations ongoing until April 6,7,14.

File photo from 2018 Earth Hour at SM Marilao 

In observance of Earth Hour, SM malls across the country will take part in the symbolic hour-long lights off at exactly 8:30 PM on March 30 in order to spark awareness on how to take care and take actions for a healthy planet.

Now on its 11th year with SM, Earth Hour’s worldwide theme for 2019 is #Connect2Earth, a global campaign to tell people why nature matters. The theme focuses on biodiversity. It seeks to raise awareness of climate change and get the community involved in helping care for the environment and all living species.

Participating SM malls will come up with their own creative executions and programs in raising awareness about climate change and in getting the community to participate in a collective effort to care for the environment.

“SM recognizes the importance of protecting our environment since it is our source of life. Nature matters to every one of us. This is the reason why we support conservation campaigns like Earth Hour. A global event such as Earth Hour is essential to stir widespread awareness and promote solidarity in conserving our natural resources,” said Liza Silerio, Director of SM Cares Program on the Environment and Sustainability.

Since its launch in the Philippines in 2009, the Earth Hour celebration has been marked in more than a thousand cities and towns while over 15 million Filipinos have joined the global hour-long lights-off, a gesture to symbolize commitment to the well-being of the planet

Everyone is invited to come together at SM, as the malls embrace this advocacy of taking a step against the accelerating threat of climate change and biodiversity loss.

Aside from Earth Hour observance, SM has several other environmental sustainability programs including the Trash to Cash recycling markets in SM malls, daily water recycling system, automated weather stations, solar rooftops, and environmental campaigns such as the Green Film Festival. SM Cares is the Corporate Social Responsibility arm of SM Prime Holdings, Inc. Its advocacies include Environment Sustainability, Programs on Persons with Disabilities, Children and Youth, Women and Breastfeeding Mothers, and Senior Citizens.

As a responsible mall developer, SM ensures that its corporate social responsibility programs serve as a catalyst for positive change in the communities that it supports. To know more about SM Cares, you may visit, or email

Play, learn and having fun are just some of the things that kids can expect from the first Robinsons Kidz Club Fair happening across the Robinsons Townville malls for the whole month of March.

Robinsons Kidz Club is the membership club of the Robinsons Townville malls for kids 3 to 12 years old. Members get exclusive access to the various kiddie events of Robinsons Townville including the Robinsons Kidz Club Fair, and a free birthday gift each year.

Last March 23, the Robinsons Kidz Club Fair was a massive hit among kids at the Robinsons Townville Buhay Na Tubig. Various activities were prepared for Robinsons Kidz Club members wherein they learned the science of colors through interactive games and activities which include coloring activities, color wheel making and a special light & color science presentation. They also had fun putting their creativity into action by mixing and matching colorful beads during the friendship bracelet making activity.

“We believe that children best learn through fun and play that’s why we are continuously coming up with events and activities that will not only entertain children but would serve as a platform as well for our Robinsons Kidz Club members to learn,” says Joel Delfin, the AVP for the Robinsons Townville malls.

There are a lot of events in store for the Robinsons Kidz Club members this year continuing with the grand event this April 21 entitled ‘A Magical Easter’. Members can expect fun games and a whole lot of fun as they are invited to come in their cutest unicorn costumes. That’s a magical and one of a kind Easter celebration for the Robinsons Kidz Club members.

Sounds exciting? Register to Robinsons Kidz Club in the link below.

The Robinsons Townville malls is the chain of community malls of the Robinsons Retail Holdings, Inc. in six locations in Cabanatuan, Nueva Ecija, Pulilan and Meycauayan in Bulacan, Fairview in Quezon City, BF Homes in Parañaque, and Buhay na Tubig in Imus. Several locations are already in the pipeline to aggressively increase its portfolio.

Sunday, March 24, 2019

The first one-of-a-kind exhibit of precious bonsai trees in pots, viewing stones, and ikebana arrangements and workshops by Masters of the craft is all set at Sanib Pwersa, a show that puts the spotlight on over 200 bonsai trees, suiseki viewing stones, and ikebana creations. It’s also the first time these three Japanese art forms and culture will be featured in one big Philippine show.

This exhibit would be held  at The Block Atrium, SM North Edsa from March 22 to 25, the show promises to be the biggest, grandest, and most attended exhibit because of its lineup of distinguished lecturers – National Bonsai Association of Taiwan Bonsai Master Amy Liang, Bonsai Master Kunio Kobayashi from Japan, Bonsai Master Yen Zi Jing from Taiwan, Bonsai Master Wu Jian Zhang from Taiwan, Expert on Viewing Stones Thomas Elias from USA, Expert on Viewing Stones Hiromi Nakaoji from Japan, and Ikenobo Professor Romeo Balderrama, Jr. from the Philippines.

Through the continuous efforts of SM Supermalls, in partnership with The Philippine Bonsai Society (PBSI) and major organizations such as the Natural Stone Society of the Philippines, and Ikebono Ikebana Society of Manila #67, nature lovers can experience yet another ‘green’ malling experience.

SM and PBSI continue to hold events in support of their shared advocacy for the environment. Just last month, a memorandum of agreement was signed by SM Supermalls and PBSI officers so that all PBSI shows and exhibits will be held exclusively in SM malls nationwide.

The show is open to the public, so don’t miss out on learning something new about the wonder of Bonsai, Ikebana and Suiseki from experts!
For schedule of activities, go to or follow SM Supermalls official social media accounts on Facebook, Twitter, and Instagram @smsupermalls and SM North EDSA official social media accounts on Facebook, Twitter, and Instagram @smnorthedsa.

Friday, March 22, 2019

From left to right: Head, Research & Patient Navigation Program & Services of Philippine Cancer Society Mr. Romeo Marcaida, Consultant, Resource Generation of Philippine Cancer Society Ms. Zeny Avila, Manager, Product Management of Brother International Philippines Corporation Mr. Shinichi Tanaka, President of Brother International Philippines Corporation Mr. Glenn Hocson, Director, Factory Manager of Brother Industries (Philippines), Inc. Mr. Hiroki Yamamoto, Pain Specialist & Chair, Palliative Care Unit, National Kidney & Transplant Institute Dr. Luzviminda Kwong, and Director, General Manager – Administration Department of Brother Industries (Philippines), Inc. Mr. Hiroyuki Kobayashi. 

Brother International Philippines Corporation (BICP), together with sister company Brother Industries (Philippines), Inc., (BIPH) once more joined this year the Philippine Cancer Society (PCS)’s cancer awareness and fund-raising event dubbed “Relay for Life.” Themed “Heart Beats Cancer,” the 24-hour cancer awareness vigil recently held at the Quezon City Memorial Circle was for the benefit of cancer patients and their families.

On its eight-consecutive year of participating at the event, BICP president Glenn P. Hocson led the contingent of volunteers from Brother Phils. and Brother Industries, consisting of their employees and business associates. They took turn in going around the oval track and joined the vigil alongside cancer patients, survivors, and support groups.

“We at Brother and our partners look forward to this event, which allows us to contribute funds, as well as give moral support to cancer patients and their families, cheer on cancer survivors who already won the fight, and remember those who died of cancer. We wish to echo that, although cancer never sleeps, we – alongside their families and support groups – don’t, too. We want to make them feel that they are not alone in their fight against cancer,” Hocson said.

Brother Group is into supporting cancer awareness initiatives, particularly the Relay for Life, as part of the Group’s ‘Golden Ring Project’, where different offices of Brother worldwide participate in the event and other cancer awareness programs in their respective countries. The Brother Group’s efforts wish to reinforce the community and personal spirit to conquer the killer disease.

Hocson said that it is also the company’s way of providing its employees, as well as its partners, opportunities to give back to those in need of compassion and support, while making them aware of the health risks that may lead to cancer.

“This is where our employees learn the importance of cancer prevention, so that they will always choose to adopt a healthy lifestyle,” he said.
Brother employees along with the President of Brother International Philippines Corporation Mr. Glenn Hocson and Manager, Product Management of Brother International Philippines Corporation Mr. Shinichi Tanaka.

For eight consecutive years, Brother Group has been joining the Philippine Cancer Society’s “Relay for Life” where it gives financial and moral support to cancer patients and their families.

Mang Inasal (MI), the leading Pinoy quick service restaurant chain that serves the country’s No.1 Chicken Inasal, makes the best-tasting and value-for-money Pinoy food favorites.

People can expect from it no less than crave-inducing menu offerings such as the Mang Inasal Pinoy Halo-Halo that is showcased in its latest television commercial (TVC).

The TVC stars Mang Inasal brand ambassador and primetime leading lady Angel Locsin. The TVC begins with Angel being interrogated by two men. Seemingly, the men had been ‘forcing’ her to answer their question.

Upon revealing that she’s been holding a bowl of Mang Inasal Pinoy Halo-Halo in her hands, she finally ‘confesses’ that: “Ang nagpapasarap sa halo-halo ay ang creamy, sweet gatas (What makes halo-halo delicious is its creamy, sweet milk).”

She is then shown savoring the product that stands out for its deliciously creamy milk that helps bring out the goodness of the Pinoy Halo-Halo’s ingredients. The TVC then ends with Angel and her interrogators enjoying the Mang Inasal Pinoy Halo-Halo. Her interrogators even declare that when it comes to creaminess, Mang Inasal Pinoy Halo-Halo is “Da best (The best)!”

To loyal Mang Inasal customers, the TVC evokes memories of the great-tasting treat and makes them come back for more. To new customers, it serves as an invitation to try this all-time Pinoy favorite from the store that serves the dessert’s creamiest version.

According to Mang Inasal Philippines Marketing Director Mike Dumaual, to achieve its truly satisfying creaminess, Mang Inasal Pinoy Halo-Halo uses milk that was exclusively developed for it and is not available commercially in supermarkets.

The special, creamier milk makes Mang Inasal Pinoy Halo-Halo ‘Da Best sa creaminess’ and really delicious and satisfying. You must try it to believe it,” Dumaual said.

The TVC came out on the same day as the National Halo-Halo Sarap Day, which was celebrated in Mang Inasal stores nationwide with P20 off on Pinoy Halo-Halo for the whole day of March 17 only, both for dine in and take out orders.

Indeed, Mang Inasal Pinoy Halo-Halo really stands out because of its creamiest milk. Go to the nearest Mang Inasal store to enjoy this great-tasting dessert for only P55 for small, P75 for regular serving, and P50 as add-on to any Mang Inasal meal.


Wednesday, March 20, 2019

Kickstart the Summer on Shopee with flash deals from ₱44, ₱4 million worth of coins on Shopee Quiz, and huge prizes to be won 

MANILA, MAR 20, 2019 - Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, kicks off the Summer season with Shopee 4.4 Summer Bazaar from March 21 to April 4. Shopee will fuel the Summer excitement with special contests and activities lined up across Shopee platforms, offering huge prizes including four free round-trip tickets to El Nido and ₱100,000 in cash. In addition, users can enjoy over 1 million deals, flash deals from ₱44 from top brands and retailers, and ₱4 million in Shopee coins on Shopee Quiz.

Martin Yu, Associate Director, Shopee Philippines, said, “Summer is one of the most awaited times of the year in the Philippines, and we are thrilled to kick it off with the Shopee 4.4 Summer Bazaar. Summer is a time for fun and adventure for Filipinos and in line with this, we have introduced challenges and activities across all Shopee platforms to engage and entertain users at Shopee 4.4 Summer Bazaar. In addition, users can enjoy over 1 million deals on Shopee from leading brands and sellers to enjoy greater cost-savings. We look forward to a fun Summer at Shopee and we invite all Filipinos to join us at Shopee 4.4 Summer Bazaar.”

Score Huge Prizes for Summer at Shopee

From March 25 to April 5, Filipinos can fuel their Summer hype with the brand-new in-app game, Shopee Summer Quest. Users can accumulate points by completing various activities daily on the Shopee app, including checking in, playing Shopee Shake, and purchasing selected products. The top-ranking users on the live in-app leaderboard will receive a grand prize of ₱100,000 cash, as well as prizes worth ₱4,000 from top brands, namely Anker, MET Tathione, Maybelline, The Playbook Store, Silverworks, Huawei, Honor, A&S, Unilever, Mossimo, Mass, Snail White, Black + Decker, Stanley, and Meizu.

From March 22 to April 4, Shopee will also launch the nationwide Shopee Human Flatlay social media contest. Users stand a chance to get four round-trip tickets to El Nido by posting creative photos of them and their friends featuring Summer products from Shopee on Facebook and Instagram, with the hashtag #ShopeeHumanFlatlay.

15 Days of Sizzling Promotions with over a Million Deals

The Shopee 4.4 Summer Bazaar promises offers 15 days of promotions and games from March 21 leading up to the highly-anticipated big sale day on April 4. Users can look forward to over 1 million deals from leading brands and sellers across all categories. Key highlights include:

Up to 90% off leading brands from all categories, including Maybelline, Dove, Surf, Realme, Huawei, Pedigree, Hanford, and Seaoil.

Flash deals starting at ₱44 across all categories from the hottest brands and sellers. Up to 10 rounds of flash sales will be available daily to give users greater cost-savings on their favorite items.

₱4M worth of Shopee coins to be given away on Shopee Quiz. Users can participate to earn coins daily with upsized sessions on Shopee 4.4 Games Day on March 26; Shopee 4.4 Quiz Tuesday on April 2; and the peak on April 4.

Win an iPhone XS Max by buying load and data on Shopee

Finally, users can also score a brand-new iPhone XS Max at Shopee 4.4 Summer Bazaar. Users stand a chance to win by spending at least ₱50 on prepaid mobile load and data on Shopee from March 21 to April 4.

For more information about Shopee 4.4 Summer Bazaar, visit starting March 21.

Download the Shopee app for free via the App Store or Google Play.

Tuesday, March 19, 2019

SM Center Pulilan brings the first ever Pulilan Battle of the Bands with Eliminations slated on March 17, 22, 24 and April 6,7,14 and Grand Finals on April 27 at the Mall Atrium. The competition is open to all bands with a minimum of 3 members and a maximum of 10. To join, interested bands must present at least P1500 worth of single or accumulated receipt from SM Center Pulilan Establishments dated March 8- April 14, 2019, at registration booth located at Ground floor near the Mall Atrium.

There’s no stopping SM Center Pulilan as it goes back to back with their major roll of events this Summer.

To spin off, spend the remaining days of March with SM Center Pulilan’s 3 DAY SALE happening on March 29-31. Score the best deals at unbelievably great discounts of up to 70% off that applies to countless items mall-wide. Also check out the latest finds from SM Hypermarket, Ace Hardware, Watsons, SM Appliance Center, Sports Central, Surplus and Miniso.

Purchases not only brings winning savings but could also bring great opportunity to drive home a brand new SUZUKI SKYDRIVE SPORT! Just present single or accumulated receipt of P1000 and 1 coupon will be given on the 1st day of the sale which is on Friday, March 29 and 2 coupons on the Saturday and Sunday, March 30-31.

Meanwhile, first ever Pulilan Battle of the Bands is set to bring SM Center Pulilan by storm with Eliminations slated on March 17, 22, 24 and April 6,7,14 and Grand Finals on April 27 at the Mall Atrium. The competition is open to all bands with a minimum of 3 members and maximum of 10. To join, interested bands must present at least P1500 worth of single or accumulated receipt from SM Center Pulilan Establishments dated March 8- April 14, 2019. Registration booth is located at Ground floor near the Mall Atrium. Band profile must be submitted together with the filled out registration form.

Prepare your rock and roll stunt and hit the following criteria: Interface with audience 15%, quality of performance 45%, presentation 30%, audience impact 10%, for a total of 100%. Awesome prizes await the supreme Battle of the Bands winners: 1st place to receive P10,000 worth of SM Gift Certificate, 2nd place to receive P5,000 worth of SM Gift Certificate and P3,000 worth of SM Gift Certificate for the third place.

For inquiries, you may dial SM Center Pulilan’s Hotline at 913.63.88 or like SM Center Pulilan on Facebook for event and promo updates.

By: Kent Bradley, M.D., M.B.A, M.P.H., Vice President, Medical Affairs Nutrition Education, Herbalife Nutrition

By now, you probably have in mind a new type of training or cuisine you want to try. We often talk about fitness and nutrition trends, but is there such a thing as social support trend?

I’d like to think there is, and millennials are the heartbeat of it. This purpose-driven generation tends to care more about the environment and social responsibility.

This trend of people being more aware of their impact on the world is really an evolution based on significant experiences that have shaped an entire generation. Millennials are digital natives. They witnessed the economic hardships of 2008 and the Global War on Terrorism that began in 2001. Those factors seem to have crafted a generation that has a greater focus on self-care, wisdom in the crowd over authority, and a desire to simply make life better for themselves and others.

By 2025, millennials could represent up to 75% of the workforce. Can you imagine how this massive demographic shift will transform the world? In 2019, we will begin to spot some of these changes:

Ethical Consumption

study by Nielsen revealed that 73% of millennials are willing to spend more on a product if it comes from a sustainable brand. But this goes well beyond sustainability or corporate social responsibility.

Concerns about farming practices, animal welfare, food safety supply chain ethics and accountability may likely shift our diets to be more plant-based. Roughly 26% of millennials identify as vegan or vegetarians.

Consumers are trying to be responsible citizens of the world, and they expect the same from corporations.

Social Influence on Nutrition and Health

Humans have always had a need to belong, to be a part of something. It is in our nature to be social; groups provide us with identity and a support system.

There is wisdom in the community: the crowd is wiser than any single participant, simply because it adds up everyone’s knowledge, experience, and information.

When it comes to health, fitness, and nutrition, consumers will look to their peers and networks for news, advice, and testimonials. Inspiring stories of weight loss, gains, and recovery will be stronger than any type of advertising.

This is apparent when we look at the internet and social media. Key opinion leaders are still valued but in different ways than before. They are valued for their input, rather than their degree or status.  Authority is garnered by how you interact, contribute, and relate with the tribe – not your position of authority garnered by titles.

Take a look at influencers on Instagram and YouTube, who discuss workouts, recipes, diet success and body transformations. These stories inspire and give hope. Because of social learning, some people have taken a first step at attempting a healthier lifestyle.

Inclusive Betterment

Finally, because everything is connected, we are becoming less focused on winning at the expense of others.

Goals are set more in the context of evolving as a community. I call this “betterment.” In a more self-reflective way, there will be a push to connect our actions to a more inclusive goal of making life better for everyone.

We will see terms like “Individual Social Responsibility” take off. This encompasses two basic attitudes:

  • Minimizing our negative impact on others
  • The positive benefits we bring to society in general

This goes beyond volunteering. It includes our consumption decisions, vacation choices, and awareness of our environmental footprint.

Sure, we will still want to make life and health better for ourselves, but lavish lifestyles will become increasingly shunned by the crowd as it goes counter to the notion of betterment for all.

Immense culinary prowess and kitchen showmanship by the most promising campus bets in the country shone the brightest at the successful finale of Jolly University (JU) Year 5 Grand Cook Off held at the St. Scholastica’s College in Manila last March 15.

The culinary competition among the top 20 elite finalists focused on elevating one’s culinary passion and recreating everyday dishes with this year’s theme “Innovate. Create. Share.” JU Year 5 is aimed at testing the kitchen skills and creativity of challengers in coming up with their best dish creations under the modern Filipino and fusion categories. The Grand Cook-Off attracted hundreds of culinary and HRM college students from campuses all over the metro and nearby locations.     

The top 20 finalists are: Richmond Suntay (University of Sto.Tomas),  Jericho Pareja (Lyceum of the Philippines University-Manila), Jenald Pascual (NCBA Fairview), Phoebe Punzalan (CEU-Makati), Zire Oliver Romero (Lyceum of the Philippines University-Manila), Andrea Marie Saclao (Lyceum of the Philippines-Manila), John Phillip Brocoy (Emilio Aguinaldo College), Moeko Shinshi (San Juan de Dios Educational Foundation Inc. College), Jesch Bodano (Far Eastern University-Manila), Tyrone Lemuel Ty (University of Sto. Tomas), Rafael Imalay (NCBA Fairview), Camille Dizon (Metropolitan Medical Center College of Arts, Sciences, & Technology), Ma. Trixia Joyce Sevilla (St. Scholastica’s College-Manila), Patricia Ong (Chiang Kai Shek College), Dustin Ryan Agoncillo (Metropolitan Medical Center College of Arts, Sciences, & Technology), Ria Daniel Arugay (San Sebastian College Recoletos), Daryanne Chanel Yongco (University of Sto. Tomas), Eduard Vargas (Earist), Pauline Galang (Manila Tytana Colleges) and Janzel Dayag (St. Joseph College Quezon City).

This year’s sole grand champion took home fifty thousand pesos (P50,000) worth of cash and prizes.

“A successful program takes time to build. While we envisioned JU’s success, we are still overwhelmed by how it sparked the flames of curiosity, creativity, and the cooking abilities of so many students in the past five years. JU indeed has grown to become a long-running program that is greatly supported by the academic communities as well as partners from various industries. By doing so, everyone took part in making the program thrive dynamically throughout the years,” Lucio Cochanco, Jr., President of Fly Ace Corporation, commented.

“We are really excited for Year 5 of Jolly University.  It’s great to see a new batch of talented and very promising campus culinary talents going all out as they presented to us their innovative modern renditions of Filipino classics and fusion recipes,” said Abigail Ng-Reyes, AVP for Marketing of Fly Ace Corporation.  

As to how the JU program is different from other culinary competitions hosted by food brands or organizations, Ramon Daez, General Manager of Fly Ace Corporation, said that “Jolly University has grown to become a prestigious campus-wide cooking competition that’s deeply committed in harnessing young students’ talents in cooking, pushing their creative boundaries as they come up with a prize-winning dish entry. It also promoted out-of-the-classroom learning experiences, the sharing of industry-ready culinary skills and techniques while also teaching the values of leadership, cooperation, professionalism, and creative showmanship.”  

“Besides the prize and fame, another unique aspect of JU is that it creates and supports youth role models. Past JU grand winners become influential role models to fellow students, and as ambassadors of a homegrown food brand that is proud to help empower the youth through cooking. For  participants, the program acts as a learning platform and vital stepping stone to their career paths as future food industry entrepreneurs and culinary professionals,” Geetan Raghani, Associate Product Manager for Jolly Food Line added.

For Year 5, greater social media engagement was achieved via the Golden Ticket mechanics wherein two of the chosen top 20 JU finalists can advance immediately to the final round during the cook-off. The two contestants who automatically earned the final slots are Richmond Suntay of UST for whose dish photo garnered the Most Likes and Shares on FB and Ria Arugay of San Sebastian Recoletos for the Most Jolly Canned Vegetable Product Labels Collected.

A program that began in 2013, JU encourages diversity as well as collaboration across and beyond academic borders while effectively transferring key skills to talented young students. Serving as a springboard to prepare aspirants in their future careers, the highly successful campus-wide competition nurtures cooperative relationships among students and institutions in promoting culinary excellence and food business innovation in the Philippines.

Jolly University Year 5 Grand Cook-Off is made possible with the support of event sponsors: St. Scholastica’s College, Masflex, Fujidenzo, Whirlpool, Tecnogas, UCPB, Jolly Cow, Lotus Biscoff, Doña Elena, May Sparkling Grape Juice, and Good Life.


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