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How Millennials Will Influence Positive Change in 2019

Tuesday, March 19, 2019



By: Kent Bradley, M.D., M.B.A, M.P.H., Vice President, Medical Affairs Nutrition Education, Herbalife Nutrition

By now, you probably have in mind a new type of training or cuisine you want to try. We often talk about fitness and nutrition trends, but is there such a thing as social support trend?

I’d like to think there is, and millennials are the heartbeat of it. This purpose-driven generation tends to care more about the environment and social responsibility.

This trend of people being more aware of their impact on the world is really an evolution based on significant experiences that have shaped an entire generation. Millennials are digital natives. They witnessed the economic hardships of 2008 and the Global War on Terrorism that began in 2001. Those factors seem to have crafted a generation that has a greater focus on self-care, wisdom in the crowd over authority, and a desire to simply make life better for themselves and others.

By 2025, millennials could represent up to 75% of the workforce. Can you imagine how this massive demographic shift will transform the world? In 2019, we will begin to spot some of these changes:

Ethical Consumption

study by Nielsen revealed that 73% of millennials are willing to spend more on a product if it comes from a sustainable brand. But this goes well beyond sustainability or corporate social responsibility.

Concerns about farming practices, animal welfare, food safety supply chain ethics and accountability may likely shift our diets to be more plant-based. Roughly 26% of millennials identify as vegan or vegetarians.

Consumers are trying to be responsible citizens of the world, and they expect the same from corporations.

Social Influence on Nutrition and Health

Humans have always had a need to belong, to be a part of something. It is in our nature to be social; groups provide us with identity and a support system.

There is wisdom in the community: the crowd is wiser than any single participant, simply because it adds up everyone’s knowledge, experience, and information.


When it comes to health, fitness, and nutrition, consumers will look to their peers and networks for news, advice, and testimonials. Inspiring stories of weight loss, gains, and recovery will be stronger than any type of advertising.

This is apparent when we look at the internet and social media. Key opinion leaders are still valued but in different ways than before. They are valued for their input, rather than their degree or status.  Authority is garnered by how you interact, contribute, and relate with the tribe – not your position of authority garnered by titles.

Take a look at influencers on Instagram and YouTube, who discuss workouts, recipes, diet success and body transformations. These stories inspire and give hope. Because of social learning, some people have taken a first step at attempting a healthier lifestyle.

Inclusive Betterment

Finally, because everything is connected, we are becoming less focused on winning at the expense of others.

Goals are set more in the context of evolving as a community. I call this “betterment.” In a more self-reflective way, there will be a push to connect our actions to a more inclusive goal of making life better for everyone.

We will see terms like “Individual Social Responsibility” take off. This encompasses two basic attitudes:

  • Minimizing our negative impact on others
  • The positive benefits we bring to society in general

This goes beyond volunteering. It includes our consumption decisions, vacation choices, and awareness of our environmental footprint.

Sure, we will still want to make life and health better for ourselves, but lavish lifestyles will become increasingly shunned by the crowd as it goes counter to the notion of betterment for all.

THE ANNUAL HOT AIR BALLOON FESTIVAL RISES TO EVEN GREATER HEIGHTS

Monday, March 18, 2019


(L-R) Serafin Tolentino, Safety Officer; Noel Castro, Consultant; Wilfredo Placino, Vice Chairman and President of Global Gateway Development Corp.; Bernie Bituin, Launch Master; and Joel Santos, Balloon Crew Chief.



The mere mention of the Hot Air Balloon Festival at Clark Global City brings to mind the eye-popping visual of larger-than-life gathering of hot air balloons in all shapes and sizes from all over the world. The sky is dotted with giant animals, happy faces, and other improbable flying objects alongside the classic striped hot air balloons. That moment when they all rise up to the sky in the sunrise is one of the most IG-worthy moments we’ll see all year. This year’s Frontrow International Hot Air Balloon Festival on April 12 to 14 promises to be even bigger, bolder, busier, and better. The event boasts of a bigger and more accessible venue at Clark Global City—a thriving hub of industry and commerce that you can literally get to by air, land, and sea.


This event brings people from all walks of life together. Around 50,000 to 70,000 people are expected to come that weekend, from families with young children, teens, students,tourists, to various groups such as motoring clubs, foodies and travel enthusiasts, even real estate groups, and government officials. A jam-packed weekend There will be balloon rides, of course, but the festival also has activities on the ground while people wait for their turn on a balloon, and for those who prefer to stay earthbound. There are over a hundred of food and shopping choices. There are fun activities for kids and families such as inflatable attractions and slides, shows for kids with their favorite cartoon characters.


The country’s hottest music acts, along with the best of Pampanga’s bands will take the stage every night over the weekend with the country’s hottest acts—Slapshock on Friday, Kamikazee on Saturday and Ely Buendia,Hale, and Unique Salonga on Sunday. Car and motorsport enthusiasts will gather together for several major events that include the National Drift Championship, Slalom Racing, Philippine Auto Cross Championship Series, Philippine Rally Cross Series and Motorcycle Stunt Show. We’ll also be witnessing groups dancing and grooving to the beat this summer as 20 dance groups from different cities compete on April 13, 2019.


The Frontrow International Hot Air Balloon Festival will be a feast for all the senses and a weekend that you wouldn’t want to miss. The Frontrow International Hot Air Balloon Festival hosted by Clark Global City, co-presented by SM City Clark, powered by Phoenix Pulse Technology, supported by Dickies and The Medical City Clark.


For more information on the event, follow on (Facebook, Twitter and IG) @clarkglobalcityhabf.

Tokenized real estate: A better way to buy and sell properties

Sunday, March 17, 2019






Are you a retiree who wants to live in the Philippines? Are you a businessman looking for properties to purchase? Did you know that there’s a better, faster, and safer way to do this? Welcome to the world of C Estates Inc.!

Housed at One Global Place in Bonifacio Global City in Taguig, C Estates will soon launch its tokenized real estate exchange platform that will make buying and selling properties easy for everyone. By using the platform which is based on blockchain technology, the company hopes to create attractive investment opportunities in the Philippines.

As the name implies, tokenized real estate means that ownership interest in real estate is represented by virtual tokens that exist on a blockchain. This is the same technology used in popular cryptocurrencies, but tokenizing real estate complies with security regulations.

Among others, the token can represent ownership in the asset, equity in the legal structure that owns the asset, or income based on cash flows from the asset. This is a far cry from the old and outdated way of regular real estate transactions that take time and rely heavily on documents.

By using the C Estates platform, investors can buy shares in various properties, earn rental income based on the tokens they have, and sell tokens at a higher price when the value of the property increases.




Tokenization and the blockchain have many advantages over traditional real estate methods like increased liquidity and transparency, enhanced security, and simplified management. However, some people may find it difficult. Fortunately, C Estates is here to make things easy.

“We hope to break the barriers that prevent investors from doing business in the country. I envision the platform to be a complete ecosystem and marketplace in the digital world where real estate companies can do business fast, easily, and securely. In this system, everyone wins because everyone will earn,” according to Teruo Sumida, C Estates founder and CEO.

“With the help of C Estates, investors from all over the world can buy local properties at the best prices, liquidate them anytime, and pay minimal transaction fees. Unlike the traditional way of doing things, buyers and sellers will have peace of mind,” he added.

Sumida is no stranger to the local real estate market. The young head of C Estates has lived in the country for the past 15 years. He started an online gaming company in 2003 and sold it in 2008 to concentrate on real estate.

“The Philippines was not affected by the financial crisis and the market had a big potential. I introduced local properties to Japanese investors and sold 2,000 condo units in Makati in the first five years. We have very affordable payment terms for OFWs until the condo is completed, and these attracted a lot of foreign buyers,” he explained.

Sumida and his hardworking staff speak from their experiences as property consultants for foreign-owned condominiums in the country. His team with the Capitarise Corporation once managed Versailles Stay at One Central, a high-end condotel mostly for foreigners in Makati City, and The 8 Newton that offers properties in Cebu for Japanese retirees. This project is in partnership with Megaworld Corporation, one of the most recognized and top developers in the country.

“We started as a traditional real estate company, but we found a better way of doing things. Investors no longer need to contend with long lines, wasted hours, and tiring legwork to confirm and validate documents. With C Estates, you can do everything online and all you need is the tip of your finger,” Sumida concluded. For more information about tokenized real estate, visit https://cestates.io/ or email info@cestates.io.

Nu Skin’s unveils ageLOC LumiSpa Accent and IdealEyes exclusive skin movement technology

Friday, March 15, 2019


Nu Skin’s ageLOC LumiSpa’s exclusive skin movement technology now works as a targeted treatment for the eye area


Nu Skin Enterprises, Inc. today announced the Philippine launch of ageLOC LumiSpa Accent and ageLOC LumiSpa IdealEyes, a new targeted treatment that harnesses the power of ageLOC LumiSpa to rejuvenate skin around the eyes.



Targeted Focus


Paired with ageLOC LumiSpa IdealEyes, the multitasking ageLOC LumiSpa Accent uses an oscillating motion to gently exfoliate the skin around the eyes while delivering key ingredients to promote brighter, fresher eyes. Together, the system delivers several benefits.
ageLOC LumiSpa Accent:


•Gently massages active ingredients into the skin for enhanced efficacy


• Increases the appearance of skin volume and density around eyes


• Promotes the appearance of stronger, healthier skin while refining fine lines and wrinkles


• Spot treatment head uses the softest silicone available


• Spot treatment head is embedded with antimicrobial silver which makes cleaning as easy as possible and helps keep the silicone tips hygienic
ageLOC LumiSpa IdealEyes:


• Fresher, brighter, hydrated skin around the eyes


• Softens, smooths and instantly hydrates skin while promoting radiance


• Eyes look awake and refreshed while minimizing the look of tired, stressed skin • Reduces appearance of dark circles


• Visibly reduces puffy eyes and under-eye bags


• Helps to visibly lift and firm the eyelids


• Helps improve skin texture and tighten skin around the eyes



Science-based Development 

ageLOC LumiSpa Accent and ageLOC LumiSpa IdealEyes were inspired by the multi-functionality and the patented Micropulse Oscillation technology of ageLOC LumiSpa paired with the treatment cleansers. The ageLOC LumiSpa Accent tip, made from the gentlest silicone available, has a unique topography with offset peaks and troughs and oscillates back and forth to precisely move skin without overstimulating it. Like ageLOC LumiSpa treatment heads, the ageLOC LumiSpa Accent tip is also designed to gently exfoliate skin and is embedded with anti-microbial silver, which is more hygienic than other topical devices used on skin. Nu Skin conducted several preliminary studies that revealed that individuals who used the ageLOC LumiSpa Accent product pairing experienced improvements in reduced appearance of puffiness, eye bags, fine lines and wrinkles.


“We’ve developed a topical formula that not only provides the correct cushioning and interaction between the surface and the skin, but also provides some key ingredients for this area,” said Dr. Joseph Chang, Chief Scientific Officer.


“The eye area’s unique characteristics make it a perfect candidate for this targeted treatment. It’s never too early to start caring for this area and keep your eyes looking glowing and healthy.” ageLOC LumiSpa and ageLOC LumiSpa IdealEyes System


The ageLOC LumiSpa system includes:


• The ageLOC LumiSpa Accent attachment: ageLOC LumiSpa Accent is a waterproof attachment head specifically designed to fit on the ageLOC LumiSpa handheld device. ageLOC LumiSpa treatment heads move at the precise frequency, validated by clinical studies, to promote skin renewal for a healthy and refreshed appearance.


• Silicone Treatment Head: ageLOC LumiSpa Accent features one treatment head made of the softest silicone available and is embedded with anti-microbial silver.


• ageLOC LumiSpa IdealEyes: the ageLOC LumiSpa Accent optimizes the effectiveness of this potent eye cream by enabling gentle interaction with the skin. ageLOC LumiSpa IdealEyes contains Nu Skin’s proprietary ageLOC ingredient blend that is designed to maintain healthy, bright, youthful looking skin.


The treatment also contains popular, effective ingredients including:


o A peptide complex to help visibly firm and tone skin.


o Tetrahexyldecyl Ascorbate (a form of vitamin C) to help protect against free radical damage and brighten the eye area.


o Plankton extract to help decrease the appearance of pigmentation in the undereye area and tone the eye area.


o Squalene to help prevent moisture loss and restore skin’s flexibility.


o An antioxidant complex to protect skin against daily environmental stress.


o Caffeine visibly reduces puffy eyes and under-eye bags o Ophthalmologist tested






Availability 
 
The ageLOC® LumiSpa Accent Launch kit includes the ageLOC LumiSpa device with Normal Surface Head, ageLOC LumiSpa Cleanser, ageLOC LumiSpa Accent with silicone head, ageLOC LumiSpa IdealEyes, and a quick start guide. It will be available on 13 March 2019 with a retail price of PHP 20,000.


For more information, please visit www.nuskin.com.ph

Get Fit with The 9th Studios Creative Hub

Tuesday, March 12, 2019



The 9th Studios Creative Hub opened in January 2019 and is fast becoming a favorite place for various activities, from fitness and yoga to dance and theater rehearsals to art events. It is located on the 9th floor of the Dominion Building on Arnaiz Avenue, Makati. The Creative Hub is composed of 2 rooms, a dance studio and a multipurpose hall. Both are ideal spaces for artistic expression as well as corporate activities like seminars, meetings and lectures.



Since its opening, the 9th Studios has been actively promoting its regular Fitness Sessions for beginners and enthusiasts alike. The sessions include Dance Fitness, Pop Jazz, Hip Hop and Yoga.



Aside form the fitness activities, the 9th Studios was also the venue for showcasing artistic expression such as painting demonstration of Brazilian Watercolorist Eudes Correia (#eudescorreia). The dimensions of the Creative hub are ideal to host such events.



The 9th Studios Creative Hub resides in the heart of Makati (across Greenbelt 1) the perfect location for holding rehearsals and classes for dance, theater and music. It is commuter friendly: near the P2P buses north and southbound, 15-minute walk to the Ayala Mrt Station, 1 jeepney ride from Libertad LRT.



Our growing family of Client/Partners include: Atlantis Theatrical, Japan’s Gumbo Theater and Align and Refine Yoga.



As the name suggests, The 9th Studios Creative Hub is opening its doors to collaborations with other groups for events such as lectures, seminars, private parties, rehearsals, and other artisitic activities limited only by the clients’ imagination.



For inquiries and reservations please contact the 9th Studios Creative Hub at (0917) 716 0278 or (02) 729 9685 or email us at the9thstudios@gmail.com. Follow us on Facebook https://m.facebook.com/The9thStudios/ and Instagram @the9thstudioscreativehub

Vicks’ #TouchOfCare campaign creates awareness for children infected with HIV





(Manila, Philippines) A strong follow up from its 2018 #TouchOfCare video, Vicks once again releases another true-to-life story on the transformative power of care, to celebrate the extraordinary stories of the people who have lived it by their actions. 

This time, it centers on a child infected with HIV and a woman whose love and care paved way for the transformation of both their lives. This is a powerful story that aims to challenge current beliefs, social norms, definitions, and stereotypes; a bold move aimed to address issues on discrimination.
Vicks, a brand synonymous with Generations of Care globally, continues its mission on transforming people’s lives with the power of care with the belief that it is Care that makes a family, and not the other way around. The brand’s #TouchOfCare campaign brings to the surface societal taboos and sheds light on them to inspire change in perspectives and preconceived biases. It reveals how anybody with a loving touch of care has the capability to transform another person’s life.


“The purpose of the Vicks brand is rooted in care. With our #TouchOfCare campaign, we aim to share stories where people have transformed lives of others through their extraordinary acts of care. The story of “Agnes” was one such story which just needed to be told. We hope the campaign inspires more people to transform lives and transcend social norms, definitions and stereotypes through their own acts of care.”
- Akhilesh Negi, P&G Brand Director Healthcare APAC

The 4-minute video heroes a child who was born with HIV infection. When his mom died from the disease, the 4-month old was handed by his immediate family to Agnes, his mom’s friend. Captured in the story is how Agnes later on found out about the child’s condition, and instead of turning away from the unexpectedly difficult situation, she committed to raise him and showered him with love and care. It was the start of a beautiful life transformation for the two; revealing how Agnes fought for child’s life against all ridicule and discrimination from the people around them. Today, with Agnes’ unfaltering love and care, the child is 4 years old and his HIV infection lays dormant in his body.
To watch the video visit: https://www.facebook.com/VicksPhilippines/videos/316478069224916/

“With the Touch of Care campaign, we are passionate about telling powerful stories of love. The story of Agnes just grabbed us from the start and we felt this moving tale of mother and son, amidst their challenges, was something we want to share with the world. This is the power of care that Vicks celebrates, for when you choose it, you have a hand in transforming another person’s life and make it better.”

- Lester Estrada, P&G Philippines Marketing Director Vicksbelieves that sharing Agnes’ story will create a ripple effect that inspires people to look past the current beliefs, social norms, definitions, and stereotypes placed on people, and ultimately creates a transformative power of care. The brand also wants to create societal awareness for children born with HIV in order to change society’s beliefs and perspectives towards them. Vicks is committed to amplifying inspiring stories that show the transformation of human lives when people give a touch of care.

“While brands have the power to lead conversations and influence culture, it is ordinary people in their everyday lives who actually inspire these brands to reflect relevant realities in our advertising. This extraordinary ability of a person to transcend every imaginable boundary to feel and care for another life, another human being, continues to be the inspiration for Vicks’ "Touch of Care" campaign across multiple geographies. To celebrate the lives, amplify the stories and support our everyday heroines and heroes is a privilege for our brand.”
- Ajay Vikram, Publicis Singapore Chief Creative Officer, Global Clients

Vicks has partnered with Project Red Ribbon (a partner of Department of Health - National AIDS/STI Prevention and Control Program and is associated with the World Health Organization and UNAIDS). This partnership aims to give the same love and care seen in the film to the children under the “Duyan Project”. “Duyan”, a Filipino noun which means “cradle”, aims to provide care and support to children with HIV in the Philippines. Through the said program, they will be given care, love and attention, to improve their quality of life until they are once again healthy and can go back to school.

To know more about HIV, Project Red Ribbon, and the “Duyan Program” visit https://www.hivphilippines.com/duyan-program
https://www.hivphilippines.com/definitions
http://www.unaids.org/en/regionscountries/countries/philippines
https://www.doh.gov.ph/aids-hiv

Wake up to a joyful morning with Jollibee’s Jolly Breakfast Day celebration

Saturday, March 9, 2019


The early birds get free delicious Bacon, Egg, & Cheese Sandwiches on March 11





Monday mornings can be the most difficult since it’s the start of another challenging week. But on March 11, 2019, get ready to start your week on an exciting note as Jollibee spreads more joy with Jolly Breakfast Day!



To bring more joy to customers on March 11, the country’s number one fast-food brand will be celebrating “Jolly Breakfast Day”, where free Bacon, Egg, & Cheese Sandwiches will be given to customers seeking a delicious and satisfying way to start their Monday.



From 8:00 to 9:00 AM, head to the nearest Metro Manila Jollibee Breakfast store and get a chance to get your hands on the new Bacon, Egg, & Cheese Sandwich!



“Breakfast is perhaps the most important meal of the day, and a flavor-packed, satisfying meal in the morning can spell the difference between a great day and an ordinary one,” said Mari Aldecoa, Jollibee Marketing Director for Core Category. “Jollibee’s New Breakfast Sandwiches offer breakfast favorites in a meal that’s easy to enjoy even when you’re on the way to a long, busy day at work or at school!”



The Bacon, Egg, & Cheese Sandwich brings together classic breakfast favorites in one easy-to-eat, affordable sandwich. Imagine your favorite Bacon, Egg, and Cheese sandwiched between two soft buns lathered with a butter and maple syrup spread for that extra hint of deliciousness. It’s a sandwich that truly delivers the joy needed to kickstart the day ahead. The Bacon, Egg, & Cheese Sandwich is available at P50 (solo). Jollibee also offers an Egg & Cheese Sandwich available for P39 (solo).



For more information on Jollibee’s Jolly Breakfast Day Celebration and other events, like Jollibee Philippines on Facebook, subscribe to Jollibee Studios on YouTube, and follow @Jollibee on Twitter and Instagram.

SM CINEMA BALIWAG THROWS LATEST OFFERS, KNOCKOUT FILMS THIS SUMMER

Friday, March 8, 2019
Action/adventure CAPTAIN MARVEL now showing at SM Cinema Baliwag.



Be ready as SM Cinema Baliwag bring a lot of new this 2019. Starting with their newest lineup of films to hit the big screen, down to the latest snacks and other offers, Bulakenyos are definitely up to redefined movie experience.

Fire up the summer with SM Cinema’s first action/adventure offering this March- CAPTAIN MARVEL. Starring Brie Larson, the story revolves on the character of Carol Danvers aka Captain Marvel, as she takes on an adventure to becoming one of the universe’s most powerful heroes. The conflict arises when two alien races war reaches the earth, and so Danvers, with the help of allies was captured at the middle of the great chaos. 

Prepare your movie wish list as the coming summer will unveil more exciting films in SM Cinema. The remaining days of March to bring animation film THE WONDER PARK starring Brianna Denski and Jennifer Garner, action/comedy THE CON IS ON, SM Exclusive ENCHANTED PRINCESS, romantic movie FIVE FEET APART, fantasy fil DUMBO and local films EERIE and MARIA

April will be full blown with SHAZAM, HELLBOY and AVENGERS: END GAME. May’s best includes action/adventure POKEMON: DETECTIVE PIKACHU with the voice of Ryan Reynolds, THE QUEEN’S CORGI starring Johnny Smith, JOHN WICK 3 with Keanu Reeves, sci-fi AD ASTRA with Brad Pitt, ALLADIN starring Will Smith, thriller EXTREMELY WICKED with Zac Efron/Lily Collins and GODZILLA: KING OF THE MONSTERS. Meanwhile, X-MEN: THE DARK PHOENIX, THE SECRET LIFE OF PETS 2, MEN IN BLACK: INTERNATIONAL, TOY STORY 4 and local film ON THE JOB 2 are slated this June. 

Chicken Pops with Fries- Snack Time’s terrific duo with ketchup dip.


Because movies are best enjoyed while eating, SM Cinema Baliwag also brings the latest snack treats for every group. Take a pick from these variety of new snack offers now available at Snack Time. 


Popcorn Bucket- Super size your popcorn available in 5 irresistible flavors- Plain, Butter, Sour Cream, Barbecue and Cheese

Bring along Snack Time’s German Franks Sandwich to your movie marathon. Have it paired with unli condiments and choice dressing like ketchup, cheese sauce, mustard, hot sauce and mayo. 



  • German Franks Sandwich- The classic Hotdog now comes with Unli condiments and served with 5 dressing choices: Ketchup, cheese sauce, mustard, hot sauce and mayo
  • Chicken Pops with Fries- Terrific duo of meat and fries with ketchup dip
  • Aloha Sausage- Go Hawaiian with this terrific combination that comes with real crushed pineapples.
  • Corndog- The real deal when it comes to Hotdog on stick goodness


Snack Time’s new Popcorn Bucket now available at 5 exciting flavors: Plain, Butter, Sour Cream, Barbecue and cheese.


Movie schedules may change without prior notice. Log on to www.smcinema.com for real-time schedules, online reservation and purchase. You may also download the SM Cinema app through the App Store and Google Play. Stay tuned for SM Cinema updates on Facebook and @sm_cinema on Instagram for more information.

SM Cinema Baliwag also accepts reservations for block screening of your favorite films. For inquiries you may dial SM City Baliwag’s Hotline at 761.07.36 to 37 or like SM Cinema Baliwag on Facebook for inquiries.

Have a great movie experience at SM Cinema. Come and visit SM City Baliwag today!

Promoting a good night’s sleep at Uratex Premium Sleep Hive



The Uratex Premium Sleep Hive will feature curated pieces in a room that would promote a good night’s sleep.



In celebration of World Sleep Day, Uratex Premium, in partnership with Our Home, is set to hold a series of informative activities to promote proper sleep for a healthy wellbeing, happening on March 10 to 15, 2019 at SM Mall of Asia Activity Center.

The five-day celebration will kick-off with the launch of the “Sleep Hive”—a sleep pod exhibiting the ideal space and mattress to achieve that well-deserved sleep.

Mall-goers also get a chance to take home Wink Pure Pillows by posting their best photo inside the Sleep Hive on tagging Uratex on Instagram and Facebook.



The celebration will culminate with “Healthy Slumber, Healthy You”, an afternoon of beauty, wellness, and the importance of good sleep featuring talks from Happy Skin CEO Rissa Mananquil-Trillo who will discuss how good sleep can affect ageing. Meanwhile, sleep specialist Dr. Keith Aguilera will dive further into sleep and its benefits. Guests will also get a chance to win one (1) Uratex Premium Queen Mattress.

World Sleep Day is an annual event, intended to celebrate sleep and a call to action on important issues related to sleep, including medicine, education, social aspects and driving. As an advocate of World Sleep Day, Uratex takes part in this campaign by offering programs such as the “Sleep Hive” exhibit and “Healthy Slumber, Healthy You” event to raise awareness to its consumers, shoppers and retailers.

To know more about Uratex Premium visit https://www.uratex.com.ph, Facebook https://www.facebook.com/UratexPhilippines/ and Instagram https://www.instagram.com/uratexpremium/.





The best time to buy or sell used smartphones, according to OLX data







The forthcoming release of the Samsung Galaxy S10 means it’s decision-making time: Loyal fans are thinking about selling their previous generation unit and upgrading to the latest one. Meanwhile, those who simply need to replace their phones that conked out are mulling over buying the older model.

Whether you intend to sell or buy a used smartphone, it’s worth knowing the price trends of the previous generation phones when their latest iterations are about to be launched. It can give you an idea of the best time to buy or sell a secondhand mobile phone.

To give you a clear view of the best time to buy or sell, online classifieds giant OLX studied its data on the most sold phone brand in the world, Samsung. OLX examined the prices of used Galaxy S8 units when the S9 was revealed. The biggest online buy and sell platform also looked at the classifieds community’s interest (measured in views and inquiries) in secondhand S8 phone ads when its successor was about to be launched.

“Intuitively, prices for older generation phones swiftly lose value after the release of a newer model. Our data support the claim. Through our in-depth analysis, we get precise insights on timing. As you know, timing is everything,” said OLX's Head of Goods & Services Rambo Joinani.


The best time to sell
To get the best value out of your pre-loved phone, put it up for sale on OLX 30 days before the release of the latest model. Can’t let go of it that soon? Sell it on the date of the newest model’s release to spare yourself from a P700 price decrease when you vend it a week later.

Inquiries on and views of used smartphones on OLX usually peak 20 days before the release of a new model. The interest starts to slow down 7 days before the latest generation phone’s launch.

The best time to purchase
In general, the best time to buy a previous generation phone is 7 days after the launch date of the newest model. You can save as much as P2,000 by just delaying your purchase.


If you’re upgrading to the 10th generation Samsung Galaxy S phone, consider selling your old phone on OLX, where you can reach thousands of potential buyers. In the market for a pre-loved phone? Search for a secondhand unit on OLX, where you can select from a wide selection of mobile phone listings. Visit https://www.olx.ph/.




FOX+ is taking two lucky fans to WrestleMania 35



Subscribers stand a chance to win a pair of tickets to the pinnacle wrestling event of the year with the FOX+ Experience.


MANILA, PHILIPPINES, MARCH 8, 2019 – The biggest wrestlers will be culminating at WrestleMania 35, this April and video-streaming service FOX+ is sending a lucky subscriber and a friend to experience the show of all shows.




The highly-anticipated wrestling event of the year is scheduled to take place on April 7th, 2019 at the MetLife Stadium in East Rutherford, New Jersey. To participate, FOX+ subscribers simply have to register their interest in the FOX+ Experience contest during the period 8 to 24 March 2019 to stand a chance to win a trip for two to WrestleMania 35.




WrestleMania is the home of incredible moments, the birthplace of legends and the center of the WWE Universe. WWE Superstars competing at WrestleMania 35 include Seth Rollins, Ronda Rousey, Charlotte Flair, Becky Lynch, Brock Lesnar, Randy Orton, Sasha Banks, Finn Bálor, Daniel Bryan, Braun Strowman and more. They’ll be vying to etch their names at “The Showcase of the Immortals”.




“Since its launch two years ago, we have witnessed an encouraging growth of FOX+ users in the Philippines. With many exciting milestones, there is always a reason to celebrate with our dedicated fans. The FOX+ Experience trip to WrestleMania 35 is one of many we’ve organized and we look forward to curating more experiences for our subscribers,” said Jude Turcuato, SVP and General Manager, FOX Networks Group Philippines.




The FOX+ Experience is the video-streaming service’s exclusive subscriber contest aimed at giving back to its loyal fans through experiences and rewards. The most recent FOX+ Experience was held in December 2018; the Christmas program, titled FOX+ Secret Somethings, gave away three batches of prizes, followed by the grand prize – a trip to Melbourne to catch the Australian Open live.




FOX+ subscribers can take part by simply registering for the FOX+ Experience to WrestleMania 35 at www.foxplus.club. The draw will be held on March 25, 2019.




FOX+ is available on Android and iOS devices as well as on Apple TV and select Android TVs. A free 30-day trial is available for new subscribers. Visit www.foxplus.com for more details.

A bigger, better, and crazier Super Crazy Sale at Landers Superstore




The biggest, most anticipated exclusive sale event is just around the corner as Landers Superstore, the fastest growing membership shopping establishment in the country, brings back its Super Crazy Sale for 2019!

This year’s first Super Crazy Sale is happening from March 13 to 17, 2019, 9 a.m. to 10 p.m., in all Landers Superstore branches. The upcoming Super Crazy Sale will offer more exciting discounts and surprises exclusively for its members.


During the five-day sale, members can once again enjoy huge discounts of up to 50 percent, massive buy-one-get-one deals, and amazing surPrices, such as the Php1 sale which features items that basically cost only Php1 per piece!

What’s more is that Landers Superstore’s very own coffee shop, Doppio; New York-style diner, Landers Central; and bakery, Dough & Co. will also be offering exclusive promos and discounts on its delectable food and beverages, so that members can indulge in a good treat after shopping.


Aside from the crazy sale, Landers Superstore has more surprises. For every single-receipt purchase of Php 3,000, members get coupons for additional fuel discounts whenever they gas up at Landers-Caltex stations. This is on top of the regular, all-year-round mark down on fuel prices exclusively for its members.


Still not a member? Worry no more, as Landers Superstore is currently offering 25 percent discount on new membership application.


Don’t miss out on the fun and the crazy. Rush to the nearest Landers Superstore starting March 13 to 17, 2019 for exclusive discounts, amazing finds and plenty of surprises!

Visit Landers Superstore at Landers Alabang West – Daang Hari Road, Almanza Dos, Las Piñas City; Landers ArcoVia City - 99 Eulogio Rodriguez Jr. Ave, Pasig; Landers Balintawak - 1240 EDSA Balintawak, Apolonio Samson, Quezon City; Landers Otis - 1890 Paz Guazon St., Paco, Manila; or Landers Cebu – 23 Minore Park, Cardinal Rosales Ave. cor. Pope John Paul II Ave., Cebu.

For more information about the upcoming Super Crazy Sale, visit
http://landers.ph/.


Cebuana Lhuillier Alternative Learning System : ALS like no other

Thursday, March 7, 2019


Since the renaming of PJ Lhuillier Foundation into the Cebuana Lhuillier foundation, it has since made education accessible to those who need it through donation of classrooms, learning centers, conference rooms, and buildings to be utilized for furthering learning for those who need and want it.
For many years now, Cebuana Lhuillier Foundation Inc. (CLFI) has consistently administered poverty-alleviation measures to the underserved and disadvantaged individuals and sectors nationwide.

 Following the personal philosophy of its President and CEO, Jean Henri Lhuillier which is to “Always Love Schooling”, part of CLFI’s major thrust in education is the implementation of the Alternative Learning System or ALS along with three other initiatives that emphasize further the value of education; Nationwide Scholarship Program, Spiritual and Social Enhancement Program, and Special Projects on Education.
“The foundation has always espoused the company’s and my personal advocacy of continuing the pursuit of learning, I am more than elated to see this advocacy into fruition through the foundation’s many extensive efforts on education.” said Jean Henri Lhuillier, President and CEO of Cebuana Lhuillier.

The ALS program was established in 2013 in cooperation with the Department of Education, the program aims to provide out-of-school youth and adults with Academic, Livelihood, Spiritual and Social Education in the elementary and secondary levels. Cebuana Lhuillier’s ALS program differs from the usual ALS offered because it incorporates the five functional fields of knowledge or FILDS which stand for Financial Literacy, ICT Competitiveness, Livelihood, Disaster Resilience, and Sports Development and as of the last quarter of 2018, CLFI has already opened 79 ALS centers.
Cebuana Lhuillier Foundation Inc., puts prime on equipping ALS students with the financial literacy as it is a company that puts forward the advocacy of financial inclusion for all Filipinos. The ALS program also conducts livelihood trainings in the field of hospitality management for students who need training in the said field.

More so, CLFI ensures that its ALS centers are up-to-date with the latest equipment. Through the years, CLFI has given its centers with laptops, projectors with screens, printers, USBs, and has cared for the reproduction of modules and reviewers used by the students.

CLFI also provides buildings in support for its ALS programs among the classrooms, centers and halls donated by Cebuana Lhuillier Foundation is the Ambassador PJ Lhuillier Lecture Room at the University of the Philippines Cesar E.A. Virata School of Business which serves as a classroom for the degree program’s students. Another is the Ambassador Philippe Jones Lhuillier Conference Room at the De La Salle University in Manila where workshops, meetings, community engagement get-togethers, and symposiums are being held regularly. Also made available to students of the Polytechnic University of the Philippines is the PUP-CLFI E-learning center worth 2 million pesos which houses 21 desktop computers and contains 400 select e-book titles all free for use of the students.

Added to the centers and classrooms sponsored by the foundation is the Northern Tacloban City National High School Sports Building which is a two-storey building with six classrooms two of which are dedicated to classes for the Alternative Learning System. Lastly, among the many donations of CLFI as support for education for all, the Edna Lhuillier Multi-Purpose Hall in Bais City, Negros Oriental serves as a library where most of the scholars of CLFI and ALS learners come to conduct research among the numerous book titles available. It is also being used for seminars and workshops involving reformed drug addicts in the city of Bais, as well as a hub for Bais’ senior citizens.

CLFI, in partnership with DepEd aims to unveil 20 more centers so that more out of school youth have access to learning.Because of the commitment of CLFI, ALS learners from CLFI-backed classrooms have posted multiple milestones through the years. These include beating the national average of the Accreditation and Equivalency test for two straight years and producing a learner which scored 100% on the 2014 Accreditation and Equivalency test.

By end of 2019, the CLFI-backed ALS program has produced close to 10,000 learners nationwide. While in the 2017 Accreditation and Equivalency test, despite the changes in the passing score for ALS A&E test takers, which saw a low turnout of 15.6%, the A&E test takers from Cebuana Lhuillier ALS centers were able to have a turnout of 49% - higher than the national average of 15.6%.

With the rising demands of today, the Cebuana Lhuillier Foundation Inc., with its bold mission of empowering the disadvantaged through giving access to education via its ALS program will surely combat the challenges of a nation gripped by poverty.

Financial inclusion leaders inaugurate first Oradian Community Summit





Leaders from over 30 visionary financial institutions gathered at the New World Hotel in Makati for Oradian’s first Community Summit to share experiences, know-how and global best practices in financial inclusion. More than 80 representatives of these financial institutions engaged in knowledge-sharing as well as celebrating their recent growth.


Driven by a shared vision, members of the Oradian Community provide individuals with access to financial services in the most remote areas of the Philippines. These institutions deliver financial services through Oradian’s platform Instafin, a cloud-based core banking system that enables efficiency and growth. The summit emphasized the digital transformation journey that Oradian offers and included an interactive knowledge building session with attending members. 

The Oradian journey enables financial institutions to quickly go digital, reducing the need for costly manual processes and time-consuming administration, while building internal capability with hands-on training. “For us, customer success means ensuring customers achieve their desired outcomes using Oradian’s platform and services. Additionally, we empower financial institutions with methodology, knowledge and best practices to ensure the success of onboarding them to our platform. During the entire journey with our customers, we aim to predict changes in their environment by analyzing their business needs and to offer services that help them achieve their strategic goals.” commented Ivana Tomisic, Oradian’s Head of Global Account Management and Customer Support Lead. 

At the summit, Oradian officially launched two of its recently designed Additional Services: the Instafin Field Officer App and Instafin Messaging. Oradian’s Field Officer App is built specifically for the needs of financial institutions’ field officers who travel to hard-to-reach areas to provide financial services. Instafin Messaging enables financial institutions to send messages directly and automatically to their clients detailing their account activity, which has been found to lead to stronger loan portfolio performance as a result of better relationship engagement with clients.

 “Cloud banking is fast-tracking our ability to provide more financial services to underserved individuals. Our business has seen outstanding results, the main benefits being our increasing operational efficiency and the quality of our data. With Oradian’s Additional Services, our field officers save 70% of the time they used to spend collecting data manually. Since partnering with Oradian, we have been able to focus our resources on developing our core business.” stated Estrella Andres, Vice President of ASHI, who presented ASHI’s success story at the summit.

Earlier in February, Cantilan Bank, whose representatives also participated at Oradian’s Community Summit, became the Philippines’ first financial institution regulated by the Bangko Sentral NG Pilipinas (BSP) to leverage Oradian’s cloud banking system. Cantilan Bank’s pioneering of cloud-based technology was supported by the Asian Development Bank (ADB). The successful partnership serves as a prime example for all participating financial institutions striving toward boosting financial inclusion and strengthening the community. 

Within three years in the Philippines, Oradian has built a community of more than 45 visionary financial institutions in the Philippines who are embracing technology to reach the country’s bold financial inclusion targets and expand their client bases. Antonio Separovic, Co-founder and CEO of Oradian: “Since our start, our vision has been to go beyond offering software. In executing this vision, we have grown side by side with many of you through strategic projects, ongoing community partnerships and truly delivering financial inclusion. 

In only four years, through our pioneering efforts, Oradian has established a dominant position in the market. Now, we are proud to be the first to provide cloud technology for a regulated bank in the Philippines. Together, we have grown rapidly and achieved outstanding results and we will leverage this success to continue increasing financial inclusion with our partners. Thank you for being part of the community.


” With a fully engaged audience of financial inclusion leaders, Oradian’s Community Summit enabled unprecedented knowledge sharing that will bring global best practices to underserved communities throughout rural provinces

Asia’s Next Top Model runner-up joins Careline




Newest Careline ambassador Adela Marshall wears 
Careline Matte Liquid Lipstick in ‘In Bloom’ shade 


Fresh from her stint at the Asia’s Next Top Model (ANTM) Cycle 6, where she finished in the top three, Adela Mae Marshall is set to conquer the beauty world as the newest face of Careline, the trendy and edgy cosmetics line of Ever Bilena for Filipina youth.




“It is so exciting! Careline is a brand that I am very familiar with. I am so happy to be working with a very popular brand that has been helping women my age to express themselves through makeup,” Adela on being the newest endorser of the brand.





This fresh-faced beauty shares that she has picked a lot of lessons in joining various modelling contest. And if there is one thing she learned from joining the ANTM Cycle 6, it is that self-care and discipline must always be prioritized, "It was a very stressful environment. I was always nervous, so I needed to learn to discipline myself. I realized I should not rely on other people to make me look good, that it is my responsibility also.”




On her skin-care routine, she shares that being diligent in washing your face and removing your makeup is important in maintaning a good complexion. The young model also believes that a healthy lifestyle through exercise and drinking a lot of water is essential to having a healthy, clear skin.




As for her favorite makeup products, Adela prefers products that can multi-task so she can use it in different ways. “I am quite oily so I always need to have a powder, it doesn’t necessary to be colored it just need to blot the oil. And because I am really pale I like to keep a blush and a lipstick but if I have a small bag, I want something that can double up which is why the Careline Multisticks, especially the Rose Multistick, are perfect.”




Although she may portray different personalities in her career, she wants to be remembered by one thing - to be yourself. Adela is lucky to have Careline by her side!




For more information, visit Careline website, www.careline.com.ph, and Facebook page, www.facebook.com/CarelineCosmetics and Instagram www.instagram.com/carelineph.




Honda introduces CRF250L, its newest off-road model




Tanauan City, Batangas—March 01, 2019—Honda Philippines, Inc. (HPI), the number one motorcycle manufacturer in the Philippines, excites off-road enthusiasts yearning for more thrill and adventure by unveiling the New CRF250L, now equipped with sportier style upgrades.



“We, at Honda, are pleased to announce that the New CRF250L is set to excite off-road enthusiasts and gearheads to take it for a spin once again. The new model is not only perfect for the tough terrains and dirt roads but can also be used for daily commute and leisure,” said Mr. Hervic Villa, Department Manager for Motorcycle Planning.



Built to be durable for tough rides, the New CRF250L is equipped with inverted and long-travel front fork and a pro-link rear suspension that manages the aggressive bumps of dirt roads while maintaining enough comfort for the rider.



The new bike also sports a digital meter panel and a powerful 250cc fuel-injected engine built to deliver enough output at the rider’s will.



For 2019, HPI brought a style upgrade that makes the bike sharper and more aggressive, with an on/off road sports design inspired by the CRF250R variant, giving it a tougher image while on the road. Notable changes come from its color scheme, as its headlight cover was changed from white to red, front fork color from gold to bronze, rim color from silver to black, and top and bottom bridge from silver to black.



“As a motorcycle company, it is our goal to continuously expand and improve our lineup of product offerings including the on and off-road sports category. The release of the New CRF250L is one of our ways of making more people familiarized with the off-road sports, as well as contribute to improving the lifestyle of our riders,” Mr. Villa added.



With this, fans of the off-road segment who are looking for their best adventure partner this year have something to look forward to with the New CRF250L – An Adventure on Its Own.



For more information, visit their official website – www.hondaph.com or follow them on Facebook – www.facebook.com/hondaph/.


Free Unli Rice during early dinner at all Mang Inasal stores this March



Mang Inasal is giving all unli-rice lovers a special Early Dinner Treat as part of the brand’s 15th anniversary celebration.

Get free unlimited rice servings on all Paborito Value Meals from March 11 to March 28, Mondays thru Thursdays, from 4 to 6 pm only.

The Early Dinner Treat promo is available at all Mang Inasal stores nationwide and valid for dine-in transactions only.

Come celebrate Mang Inasal’s 15th anniversary with us. Visit any of our over 500 stores nationwide for your Solb sa Sarap, Solb sa Saya Early Dinner Treat with free unli-rice!



Landlite reveals lighting design trends for 2019



Eco-friendliness and sustainability. Multifunctionality. Mobility. Human-centeredness. These are the key lighting design trends to look forward to this 2019, as revealed by Landlite Philippines Corporation (LPC), a leading distributor of lighting fixtures and solutions in the country, as it gathered members of the media, industry partners, and their top clients at the sleek LuxDecor showroom in Bonifacio Global City, Taguig.

“We’re excited to share the latest lighting design trends for this year 2019,” says LPC CEO Jocelyn Li, during Lighting Trends and Designs 2019 where the top lighting distributor shared with key customers and media the latest lighting design and technology innovation. “We would like to uplift the lighting standards of our market into a new level. We have three main priorities we focus on: Quality and service, evolving trends, design and innovation and product sustainability”.

During the event, LPC also presented its new brand ambassador top host and celebrity Marc Nelson who will appear in the company’s marketing campaigns and share news about LPC products and industry insights.

Below are the key lighting trends for 2019:

Eco-lighting
As the world becomes more conscious about the environment particularly in the reduction of waste and the promotion of recycling, lighting products are also responding to this call.

The Hook portable eco-lamp for one, designed by OiKo Design Office for Faro Barcelona, has been optimized for all stages of their life cycle, reducing the environmental impact between 30 percent and 70 percent. Free of harmful PVC, a harmful material present in most wires and plugs, the housings of The Hook portable eco-lamp are also made entirely of recycled plastic.



Human-centric
Another lighting trend that is fast gaining traction is human-centric design. Proponents of this movement say that CCT shifting, which refers to the correlated color temperature of LED bulbs, can help regulate circadian rhythms, moods, visual acuity and one’s performance.

Towards this end, Bohman&Folenius created the Inviting Light for home lighting, whose main characteristic is how the light moves to accompany you according to your different needs and moods. The head of the lamp adjusts both in its horizontal and vertical axis, while regulating light intensity, changes in color temperature, and also has a dimmable feature.

Its various versions—table, wall or clip—allow for multiple locations, such as shelving units, headboards, study and work desks, as well as in the kitchen.

Multi-functional
Consumers of today now also seek out lighting solutions that can replace multiple pieces of equipment, in their desire for value for money as well as space-saving needs especially for those who reside in condominium units.

Thus, the stylish NIKO by Nahtrang—a homage to scientist and inventor Nikolai Tesla—was borne, which is actually two objects in one: a lamp and mobile charger, with a surface on which we can charge our smartphone without cables getting in the way. With its Nordic design with dual functionality, NIKO is perfect for illuminating bedrooms and living rooms, and is a good choice for hotels.



Mobility




Another interesting trend coming to the fore is mobility in lighting products, which is a response to those who are more outdoorsy in nature. The Take Away lamp designed by Nahtrang addresses this need, taking inspiration from lanterns coupled with the versatility of Japanese ceramic bowls: small, light, cable-free, and nomadic—allowing it to be placed anywhere.




Landlite took the opportunity as well to present its other range of lighting solutions: the Le Vita by Nahtrang, delicate and simple in design; the MOY by Nahtrang, a modern round light that provides a uniform illumination ideal for living rooms or busy areas; the Cometa which allows for uniform and high-quality illumination with anti-glare technology; and designer lamps inspired by different world cultures such as the Akane by Pepe Llaudet and the Aladino.