Tuesday, February 27, 2024
Expertise in Building Brands. Jollibee’s 51% brand value growth is a testament to the Jollibee Group’s expertise in building brands that can be scaled across markets globally.
MANILA, Philippines. 27 February 2024 – Jollibee has been recognized as the second fastest-growing restaurant brand in the world, according to the latest annual brand ranking report by Brand Finance, the world’s leading independent brand valuation agency. Surging by an impressive 51% to USD 2.3 billion in brand value, Jollibee ascended from rank 20 to rank 17 in this year’s Global Restaurant Rankings.
The brand further solidified its position by achieving fifth place in the strongest restaurant brand category, elevating its rating from AA- to AAA. In addition, Jollibee is the only Philippine brand listed in the 2024 Top 25 Most Valuable Restaurant Brands and Top 10 Strongest Restaurant Brands.
“We thank our loyal customers for their love for Jollibee, allowing us to grow the brand further and reach more people in various parts of the world,” said Jollibee Group President and CEO Ernesto Tanmantiong. “Being ranked as the second fastest growing brand in the world validates the effective work of all the leaders and teams of Jollibee—past and present—whose commitment to the brand and its customers has helped drive the brand’s sustained growth over the years.”
Confidence in Jollibee’s Strategic Direction
Jollibee, the flagship global brand within the Jollibee Group's extensive portfolio of 18 brands, originated in the Philippines in 1978. The brand has since grown to encompass 1,668 locations across 17 countries as of January 2024.
Richard Shin, Chief Financial Officer of Jollibee Group, expressed confidence in the brand's strategic direction, stating, “This valuation from Brand Finance gives us confidence that we are on the right track in our strategic goals for the brand. Jollibee’s ability to resonate with consumers across diverse markets and cultures opens opportunities for further expansion and growth, enhancing the potential for better shareholder value to investors and franchisees.”
Global Appeal. Jollibee continues to captivate global audiences with its great-tasting products at affordable fare, supported by a cohesive restaurant system that positions the brand for success across markets.
Jollibee’s Growth Momentum
Brand Finance's latest report attributes Jollibee's remarkable financial performance and sustained momentum to its robust expansion initiatives, particularly in international markets. Emphasizing a diverse menu of exceptionally tasty, high-quality, and affordable fare, the brand continues to captivate global audiences.
The Chief Marketing Officer of Jollibee Group, David Beal, emphasized, “Jollibee’s impressive brand value growth is a testament to the Jollibee Group’s expertise in building brands that are craved globally. Our growth is underpinned by delicious offerings, a compelling brand proposition, and a cohesive restaurant system that positions us for success across markets.”
To sustain its growth momentum, Jollibee remains steadfast in expanding its store network in key markets such as the United States and the Europe, Middle East, Asia, and Australia (EMEAA) region, while sustaining market leadership in the Philippines.
Sustained Growth. Jollibee is now present in 17 countries with 1,668 store locations – and counting. The recent milestone opening in Canada is the brand’s 100th store in North America and is part of the Jollibee Group’s aggressive growth plans for 2024.
Strong Brand Love for Jollibee
The brand has recently marked a significant milestone by inaugurating its 100th store in North America, with the first customer lining up for 20 hours before the store opening.
The same passionate demonstration of brand love has been consistent across store openings in new markets, with massive crowds queuing for long hours—some camping out the night before or braving freezing temperatures—to be the first to taste Jollibee’s signature crispy and juicy fried chicken called Jolly Crispy Chicken in North America and Chickenjoy in the Philippines and other markets. This bestselling product has been voted a fan favorite across markets in Asia, Europe, and North America.
Other bestsellers that turn customers into loyal fans of Jollibee include the Chicken Sandwich, a crispy, juicy chicken breast fillet with umami mayo in a toasted brioche bun; and the Peach Mango Pie, made with peaches and Philippine mangoes tucked in a warm, light, and crispy crust.
Brand Love Across Geographies and Generations. The support of loyal customers across generations and locations has solidified Jollibee’s position as a well-loved global restaurant brand.
realme shares irresistible 3.3 deals as the ultimate smartphone buddy for summer entertainment and exploration
While traveling locally has always been a hobby for few, more destinations closer to Manila are now becoming prime summer getaways for the youth due to their accessibility. Here are some destinations and activities that they can enjoy, combined with the perfect realme devices that provide endless entertainment and inspiration wherever they may be. To maximize this summer, the Squad can even get their hands on select devices at a discounted price this upcoming 3.3 Sale on realme’s official stores in Lazada, Shopee, and TikTok.
Explore the Discovery Trail at Masungi Georeserve
Just a short distance away from Manila, the Masungi Georeserve in Tanay, Rizal provides a quiet escape from the city. This natural sanctuary offers a Discovery Trail fit for budding hiking enthusiasts. While on the trail, capture the perfect moment amidst impressive rock formations with the 108MP 3x In-Sensor Zoom Camera of realme C67. The Redefined Champion features an Electronic Image Stabilization (EIS) that allows it to catch various wildlife that hides within the trail’s rustic pathways without any blur.
Movie night for two under the stars at WK Forest Reserve and Campgrounds
Aim for a unique and more romantic take on movie night by camping out at the WK Forest Reserve and Campgrounds in Tanay, Rizal. Use the realme Pad (4GB+64GB) LTE as it is equipped with a 10.4” WUXGA+ Immersive Display and Dolby Atmos Quad speakers to set the tone and create that special moment under the stars. Plus, the realme Pad (4GB+64GB) LTE carries a 7100mAh battery that allows video playback for up to 12 hours, perfect for a romantic evening without any interruptions.
Go on a culinary adventure in Binondo
Summer isn’t just about road trips and beaches. The streets of Binondo, Manila offer travelers a variety of food choices that is an adventure in itself. Coupled with the small and busy walkways in every corner of the world’s oldest Chinatown, Binondo is one of the best subjects for aspiring food and urban photographers. In capturing the food and culture of Binondo, the realme C67’s 6.7” 90Hz FHD+ Display allows for a better appreciation of photos and videos. To guarantee better viewing even under the broad daylight, users have the option to set the display to Extra Brightness mode for 950 nits of brightness. Moreover, its lightweight 7.59mm Ultra Slim Design also allows for greater portability when navigating through Binondo’s crowded streets.
Solo bike tour around Intramuros
The walled city of Intramuros, Manila offers the perfect setting to get lost on one’s own and discover hidden gems. Put a pair of realme Buds T300 and rent a bamboo bike to add a soundtrack while exploring cobbled streets filled with historical monuments and buildings. With its 12.4mm Dynamic Bass Driver and 360-degree Spatial Audio, the realme Buds T300 provides a seamless audio experience perfect for solo journeys.
realme welcomes summer with 3.3 Sale
Summer is always the perfect time to discover something new. Whether it’s visiting the usual spots, or giving new destinations and activities a chance, realme helps the Squad prepare for the summer adventures ahead with its 3.3 sale offers.
From March 3-7, the Squad can head over to realme official Lazada for a chance to get select realme products for as low as P33 along with vouchers and free shipping. Make sure to redeem vouchers to get the lowest checkout price possible.
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realme Lazada 3.3 Sale (March 3-7 only) |
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Item |
SRP |
Total Checkout Price |
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realme C67 (8GB+128GB) |
P9,999 |
P7,799 |
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realme C67 (8GB+256GB) |
P10,999 |
P8,699 |
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realme Pad (4GB+64GB) LTE |
P14,990 |
P6,990 |
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realme Buds T300 |
P1,599 |
P1,104 |
As for those who prefer to shop via realme official Shopee, select products will be available up to 67% OFF from March 3-6 only. Enjoy freebies, Mega Discount Vouchers, Free Shipping Discount, and flexible payment option through ShopeePay Later.
realme Shopee 3.3 Sale (March 3-6 only) | ||
Item | SRP | Total Checkout Price |
realme C67 (8GB+128GB) | P9,999 | P7,699 |
realme C67 (8GB+256GB) | P10,999 | P8,699 |
realme Pad (4GB+64GB) LTE | P13,999 | P6,440 |
realme Buds T300 | P1,599 | P1,089 |
Starting today, Feb 27, until March 3, the Squad can grab discounts on realme TikTok Shop.
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realme TikTok Shop 3.3 Mega Sale (March 3-6 only) |
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Item |
SRP |
Total Checkout Price |
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realme C67 (8GB+128GB) |
P9,999 |
P7,319 |
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realme C67 (8GB+256GB) |
P10,999 |
P8,099 |
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realme Pad (4GB+64GB) LTE |
P14,990 |
P7,999 |
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realme Buds T300 |
P1,599 |
P1,134 |
To learn more about realme’s latest updates, visit the realme official website and follow realme on Facebook.
About realme
realme is a global consumer technology company that has disrupted the smartphone market by making cutting-edge technologies more accessible. It offers a range of smartphones and lifestyle technology devices, boasting premium specifications, quality, and trend-setting designs, especially tailored for young consumers. Founded by Sky Li in 2018, realme quickly emerged as one of the top 5 smartphone brands in 30 markets globally within just three years. The company has expanded its footprint across multiple regions, including China, Southeast Asia, South Asia, Europe, the Middle East, Latin America, and Africa, amassing a global user base of over 200 million. The year 2024 marks a significant rebranding phase for realme with its new slogan, Make it real. Under this new brand spirit, realme is dedicating itself more than ever to young users, aiming to bring real, clear, and tangible benefits to their lives. For more information, please visit www.realme.com
In the bustling streets of Binondo, Manila’s Chinatown, culinary adventures await those with an appetite for exploration. From savory dumplings to sweet delicacies, Binondo offers a tantalizing array of flavors waiting to be discovered.
Join the journey as we uncover the top 5 food destinations that capture the essence of this vibrant district.
1. Lai Lai Seafood Restaurant:
Hidden within Lai Lai Hotel is Lai Lai Seafood Restaurant, a gem waiting to be discovered. Here, diners can experience authentic Chinese cuisine at affordable prices.
From the underrated tomato and egg dish to the game-changing sour lapu-lapu soup, every dish is a testament to Binondo’s rich culinary tradition. And don’t forget to try their heavenly homemade kikiam – it’s an experience not to be missed.
2. Eng Bee Tin:
Next up is Eng Bee Tin, a haven for those with a sweet tooth. Famous for its ube hopia and ube tikoy, this iconic bakery embodies the rich culinary heritage of Binondo, offering delectable treats that leave a lasting impression.
3. Sugarcane Juice on Ongpin Street:
For a refreshing respite from the bustling streets, head to Ongpin Street and indulge in some sugarcane juice. Crisp and invigorating, it’s the perfect way to cool down while exploring the vibrant sights and sounds of Binondo.
4. Fried Siopao:
Join the queue and treat yourself to Binondo’s legendary fried siopao. With its crispy exterior and flavorful fillings, this handheld delight is worth every minute of the wait.
5. Dong Bei Dumplings:
First on the list is Dong Bei Dumplings, a beloved spot known for its affordable and delicious dumplings. Whether enjoyed fresh on-site or taken home to savor later, each bite is a burst of flavor that keeps customers coming back for more.
From the affordable delights of LaiLai Seafood Restaurant to the sweet indulgences of Eng Bee Tin, each bite has offered a glimpse into the rich tapestry of flavors that define this vibrant district. Until next time, may your adventures be as delicious as they are memorable!
Monday, February 26, 2024
PRODUCT DETAILS: For only Php 980, customers can enjoy WiFi connectivity for the whole family at home. The DITO Home Prepaid Starter Kit includes a prepaid modem and a SIM card with 70GB open-access data valid for 30 days.
*Maximum broadband speed of 50Mbps and minimum download speed of 256Kbps at 80% reliability.
How to load?
Customers can load their prepaid modem via the DITO App.
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FLEXIBLE LOAD OPTIONS |
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PRICE |
Php 180 |
Php 480 |
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DATA ALLOCATION |
30GB |
50GB |
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VALIDITY |
7 days |
30 days |
WHERE TO PURCHASE: The DITO Home Prepaid Starter Kit is now available in DITO Authorized Sales Booths and DITO E-Shop. Soon to be available in select DITO Experience Stores, Lazada, Shopee, and DITO TikTok Shop.
The Philippine Life Insurance Association, Inc. (PLIA) member companies have elected Sun Life Grepa President Richard S. Lim to the PLIA Board as President. The induction of officers led by Insurance Commissioner (IC) Hon. Reynaldo A. Regalado was held on February 6, 2024 at Dusit Thani Manila.
This follows Lim's dedicated service as Treasurer in 2022, showcasing his commitment to the advancement of the life insurance industry.
In his acceptance speech, Lim expressed gratitude for the opportunity to serve in this capacity. "I thank the PLIA membership and my fellow 2024 Board members for their vote of confidence in choosing me to lead the industry as PLIA President.”
Furthermore, President Lim emphasized PLIA’s purpose to enhance financial literacy and raise awareness about life insurance, aligning with the government's goal of fostering financial inclusion and making financial products affordable and available to all.
“The mission of PLIA encompasses three key pillars. Firstly, we are dedicated to supporting industry growth by increasing awareness and accessibility of life insurance, empowering our financial advisors to educate clients on financial preparedness. Secondly, we prioritize Filipinos’ welfare by fostering trust, transparency, and resilience in delivering insurance promises, while also safeguarding their privacy and consumer protection rights. Lastly, we aim to enhance stakeholder engagement, addressing relevant industry issues, and creating new capabilities to serve them better and help our members build scale."
With these goals in mind, President Lim reiterated the collective effort needed to achieve success. “Working together, we aim to bring about positive changes that will uplift our regulatory environment, serve as enablers to the market players in bringing out their utmost potential toward the progressive development of our industry. Most importantly, we aim to place the IC and PLIA in a better position to safeguard and promote the interest of the insuring public,” President Lim added. “I believe our true success lies in the unity of our actions to grow the industry more than simply growing our individual businesses.”
PLIA, founded in 1950, serves as the non-stock, non-profit umbrella organization of all life insurance companies operating in the Philippines. With 31 member companies, PLIA plays a pivotal role in shaping and promoting the life insurance industry in the country.
Robie Tumibay (third from left), an SM scholar alumnus and SM Retail employee, shares his story at the SM Scholars’ General Assembly in Mall of Asia.
Education has always been maximized by determined youth to turn their lives around for the better. Especially those who have lived through the intergenerational cycle of poverty, they use their skills and knowledge to chart a course towards brighter horizons.
This rings true to Robie Tumibay, a former gasoline boy who pursued the SM Scholarship Application and became a professional accountant and Senior Manager at SM Retail, Inc.
The SM scholarship opportunity
As a high school salutatorian in the early 2000s, Robie encountered financial obstacles that impeded his college aspirations. His parents, senior citizens relying on handmade rags for income, could no longer support his education. Undeterred, he held onto his dreams when he learned a scholarship opportunity from SM City Marilao, “Hindi ko tanggap noon na hindi ako makakapag-pursue ng college… I knew in my heart that I had so much to give.”
With his savings, he secured the necessary documents for the SM Foundation College Scholarship. His foresight quickly bore fruit as he was listed among the scholarship recipients.
Robie pursued Accountancy at Far Eastern University, graduating in 2008 with academic distinction. According to Robie, the scholarship not only relieved him of financial burdens but also opened doors for a part-time job at SM North EDSA, offering extra income, practical insights, and a valuable work ethic. This experience also fostered life-long memories and friendships with co-scholars.
Entering the professional arena
Prior his graduation, Robie already joined the workforce working as an Auditor. But in 2010, he followed a call to work at an SM Group company.
“I felt that I was really destined to work in SM. I felt as if there was a calling. In 2010, I applied at SM Retail Inc, and ito na ang pinaka-matagal kong trabaho,” he shared what inspires him to happily serve at work.
“My department at SM Retail offered numerous growth opportunities through diverse projects. In an earlier project, I played a key role in cleaning our receivables that showed my potential. They provide us with the opportunity to decide on projects, where we will feel the great trust and belief they have in us. From there, na-boost ‘yung critical thinking and confidence ko,” he added.
Driven by development opportunities, Robie rose from supervisor to Senior Manager, achieving financial stability. This allowed him to support his family and invest in his family’s future.
But for him, his story goes beyond personal success. It’s fulfilling his ultimate dream of changing the trajectory for succeeding generations within his family that matters most. “Ito talaga yung determination ko para makapagtapos noon… It is very humbling to share that some of my nieces and nephews are able to finish their education now.”
Robie also takes the time to share his inspiring story with younger generations of SM scholars. As he reminisced with them, he shared that he would choose a life with SM all over again if he could turn back time.
“As an alumnus, we can see the product of the SM College Scholarship Program. They have produced several graduates, who have become leaders, top notchers, and the best in their selected fields. Why? It’s because SM does not only support the studies and finances of its scholars but also their overall growth.”
“From time to time, they check up on you and keep in touch. They give you the opportunity to build lifelong friendships with your co-scholars. SM Foundation feels like home. They will really make you feel like you belong to a family and a part of the SM Group.”
The SM College Scholarship Application is open from Feb. 1 to March 31, 2024. To learn more, visit @SMFoundationInc or www.sm-foundation.org.
Tumibay (rightmost) with his fellow SM scholar-alumni at the recent SM Scholars’ General Assembly
OPPO kicks off summer with incredible price drops, discounts, and freebies available on its official ecommerce brand stores starting March 3 - including a chance to win an OPPO Find N3 Flip in a special raffle! Start adding to cart and collecting the vouchers now to take advantage of the 3.3 Mega Sale for a memorable start to your summer.
Purchase any OPPO device through TikTok, Shopee, and Lazada from March 3 to 7 and get up to 63% off on your favorite OPPO products! OPPO fans can avail of exciting vouchers that can give you Php 1,000 off when you get OPPO Reno6, Reno6 Z, Reno7, Reno7 Z. With a minimum spend of Php 8,999, you may also avail of Php 200 off, and Php 400 off when you purchase at least Php 13,999.
Save more with a wide array of vouchers up for grabs
Shoppers can enjoy limited livestream vouchers worth Php 100 for a minimum spend of Php 4,999. Shipping discount vouchers of Php 50 off for Lazada and Shopee can also be claimed when you spend a minimum of Php 500.
Shopee buyers can also avail 30% off with a minimum spend of Php 3,499 on OPPO products. From March 3 to 7, shoppers can get 0% interest installment via SPayLater for up to 3 months for devices such as the A18, A57 (4+128GB), A76 and Reno6 Z. OPPO fans can also avail 0% interest installment for 6 months via SPayLater for the Reno8 T 5G, Reno11 5G, and Reno11 Pro 5G from March 3-4.
Lazada shoppers can get 20% off capped at Php 1,000 with a minimum of Php 2,499 on OPPO products. For a minimum spend of Php 7,999, Lazada shoppers can get Php 1,200 off.
Watch out for exclusive freebies for every purchase and irresistible bundle deals
Don’t miss out on these exciting 3.3 deals when you check out these OPPO smartphones and devices via OPPO’s official stores on Shopee, Lazada and Tiktok.
- Free S11 Bluetooth Speakers for all OPPO A76 purchases
- Free (YC Pro 7) Headphones for all OPPO Pad Air purchases
- Free Retro Bluetooth Speakers for all OPPO Reno7 Series 5G and OPPO Reno8 T Series 5G purchases
- Free S39 Bluetooth Speakers for all Reno11 Series 5G purchases
Get the OPPO Band together with A16k for Php 5,099 or with the A17k for Php 5,698 and A18 for only Php 6,598.
Get the OPPO Band paired with OPPO Buds2 for only Php 1,999
Get the OPPO Enco Buds2 bundled with the A16k for Php 4,999, with the A17k for Php 5,598, or with the A18 for Php 6,498.
Mark your calendars and don’t miss out on these great deals this coming March 3 to 7, 2024. Stay updated on the latest offers and deals, visit our OPPO Official Stores on Shopee , Lazada and Tiktok.
Learn more about the OPPO devices by visiting https://www.oppo.com/ph/ or follow OPPO Philippines’ official social media pages on Facebook, YouTube, and TikTok.
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